The growing ingredient-led focus of the industry and subsequent skinification are two major trends propelling innovation in beauty and personal care in the UK. Many consumers are becoming increasingly curious about the ingredients that they apply to their skin and are searching for products that are less likely to have a negative impact.
Due to hormonal fluctuations, certain medications, and hirsutism, which can be brought on by polycystic ovarian syndrome, an enzyme deficiency, or medications that can raise the production of androgens, some biological women are more likely than others to develop facial hair. This explains the increasing interest in products designed specifically for women's facial shaving, such as dermaplaning.
Sustainability is becoming increasingly important in UK beauty and personal care, but depilatories is lagging behind in this trend, particularly women's razors and blades. This is because these products primarily compete on price, as they are less expensive than electric shavers or more permanent procedures.
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Understand the latest market trends and future growth opportunities for the Depilatories industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Depilatories industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Depilatories
This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.
See All of Our DefinitionsThis report originates from Passport, our Depilatories research and analysis database.
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