Uganda

The world's most comprehensive market research on consumer produc...

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Uganda.

Country Report

Home Care in Uganda

Feb 2024

In 2023, the home care market in Uganda continued to see demand supported by heightened levels of hygiene awareness resulting from the COVID-19 crisis and the subsequent outbreak of Ebola. In addition, population growth, retailing development and…

USD 2,750
Country Report

Soft Drinks in Uganda

Jan 2024

Soft drinks in Uganda is experiencing consistent growth, with a projected increase in consumption of carbonates, juices, and energy drinks from 2023 to 2024. However, a notable development is the implementation of the Excise Duty Amendment Bill,…

USD 2,450
Country Report

Hot Drinks in Uganda

Jan 2024

As Uganda is a major exporter of tea and coffee, these are by far the most popular types of hot drinks in the country, especially tea. Demand for other hot drinks remains low and confined to the affluent urban middle class. The presence of unpackaged…

USD 2,450
Country Report

Consumer Health in Uganda

Mar 2024

Uganda’s economy saw real GDP growth of 5% in 2023 and this provided a boost to sales of some consumer health products. Self-medication is driving growth in consumer health in Uganda as consumers are finding it easier and cheaper to purchase…

USD 2,750
Country Report

Tissue and Hygiene in Uganda

Mar 2024

Tissue and hygiene in Uganda is thriving in 2023 due to increased consumer awareness. Post pandemic, sales are surging with the resumption of businesses and a growing economy. Modernisation and urbanisation are impacting products like retail tissue,…

USD 2,750
Country Report

Snacks in Uganda

Jul 2023

Volume sales of snacks are expected to continue on a growth path in 2023 with growth seen across all categories. The resumption of society and busy lifestyles is promoting snacking, although inflationary pressures are making consumers price…

USD 2,450
Country Report

Tobacco in Uganda

Jul 2023

Tobacco in Uganda is dominated by British American Tobacco and local player Leaf Tobacco & Commodities, with sales limited to cigarettes. There has been a shift away from premium cigarette brands as rising prices have made cigarettes less affordable.…

USD 2,450
Country Report

Alcoholic Drinks in Uganda

Jul 2023

Uganda is a country in which the consumption of alcoholic drinks is frequent, heavy and widespread, to the extent that problem drinking has become a source of major social concern. Prior to the pandemic, economic development, rising income levels and…

USD 2,450
Country Report

Retail in Uganda

Mar 2023

The lifting of COVID-19 restrictions boosted the economy and helped resolve some supply chain issues. However, high inflation put pressure on incomes thus limiting stronger growth in some retail channels, with consumers focusing on their primary…

USD 2,450
Country Report

Staple Foods in Uganda

Dec 2023

In 2023, Uganda's staple food landscape has witnessed shifts as consumers favour smaller pack sizes, aligning with cost-conscious preferences. Retailers respond by importing compact versions of multinational brands, catering to the demand for…

USD 2,450
Country Report

PEST Analysis: Uganda

Dec 2023

Corruption and a weak rule of law are hampering strides in economic freedom in Uganda, whilst one party has maintained its grip on governance for decades. However, robust economic performance has been buoyed by strong agricultural output and…

USD 300
Country Report

Dairy Products and Alternatives in Uganda

Sep 2023

While the challenges posed by the COVID-19 pandemic have largely receded in 2023 in line with restrictions having eased in 2022, the dairy industry is now facing new challenges. Drought and inflation have emerged as significant challenges,…

USD 2,100
Country Report

Cooking Ingredients and Meals in Uganda

Nov 2023

Demand for cooking ingredients and meals has remained centred around edible oils and sauces, dips and condiments in 2023. While the pandemic has come to an end, high inflation is putting pressure on incomes thus limiting stronger growth, with…

USD 2,450
Country Report

Beauty and Personal Care in Uganda

Apr 2023

Beauty and personal care in Uganda is hampered by inflation and poor rural distribution in 2022. While the industry has now recovered from the COVID-19 pandemic, consumers continue to see a shortage of household income to the cost of living crisis,…

USD 2,750
Country Briefing

Income and Expenditure: Uganda

Oct 2023

Uganda is expected to experience significant economic growth from 2022 to 2027, with substantial increases in per capita income. Late Lifers will be the highest earners, influencing luxury spending trends. However, income inequality is projected to…

USD 300
Country Briefing

Business Dynamics: Uganda

May 2023

Uganda’s economic environment remains not free, due to corruption, which hampers business operations, and poor government management of infrastructure projects, hindering progress, despite foreign investment aimed at improving the country’s…

USD 300
Country Briefing

Economy, Finance and Trade: Uganda

Apr 2023

The report examines the economic landscape of Uganda and provides information on major monetary indicators, foreign trade, investments, and government finance. The economy in Uganda expanded in real terms in 2022, driven by increasing public and…

USD 300
Country Briefing

Households: Uganda

Jul 2022

The number of households is set to increase rapidly in Uganda over 2021-2040, with couples with children remaining the leading household type. Household earnings will reach pre-pandemic levels by 2022, and the fastest household expenditure growth…

USD 300
Future Demographics

Uganda in 2040: The Future Demographic

Mar 2023

Uganda’s population will increase rapidly in 2021-2040 due to strong rates of natural increase. It will continue to be one of the youngest countries in the world due to high birth rates and low life expectancy. A huge surge in population should make…

USD 990
Cities

Uganda Cities Review

Jun 2022

Lugazi and Kampala are Uganda’s most economically vibrant cities. The cities’ economic strength is partially supported by higher consumer expenditure and more extensive digitalisation, compared to the other Ugandan cities. Nevertheless, Mbarara holds…

USD 725
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