Uganda

The world's most comprehensive market research on consumer produc...

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Uganda.

Country Report

Alcoholic Drinks in Uganda

Jul 2024

Inflation in Uganda has plummeted, reaching 3% in September 2023 from a peak of 11% in October 2022. This decline has led to decreasing commodity prices, notably in food and fuel, and marks the lowest rate in 15 months. As consumer spending power…

USD 2,450
Country Briefing

Economy, Finance and Trade: Uganda

Jul 2024

In 2023, Uganda’s GDP growth slowed to 4.6%, but still surpassed the average in the Middle East and Africa. The country’s economic performance was driven by increased private and public spending, and a surge in exports, particularly coffee and gold.…

USD 350
Country Report

Tobacco in Uganda

Jun 2024

In 2023, Uganda's tobacco sector faced significant changes and challenges amid an improving economy. The industry’s growth aligns with a recovery from inflation, enhancing consumer purchasing power. A notable drop in the consumer price index…

USD 2,450
Country Report

Beauty and Personal Care in Uganda

Apr 2024

In 2023, a significant shift in consumer behaviour towards purchasing small-sized beauty and personal care products has emerged. This trend is driven by escalating product prices outpacing consumer incomes. Marketing channels have evolved, with a…

USD 2,750
Country Report

Tissue and Hygiene in Uganda

Mar 2024

Tissue and hygiene in Uganda is thriving in 2023 due to increased consumer awareness. Post pandemic, sales are surging with the resumption of businesses and a growing economy. Modernisation and urbanisation are impacting products like retail tissue,…

USD 2,750
Country Report

Consumer Health in Uganda

Mar 2024

Uganda’s economy saw real GDP growth of 5% in 2023 and this provided a boost to sales of some consumer health products. Self-medication is driving growth in consumer health in Uganda as consumers are finding it easier and cheaper to purchase…

USD 2,750
Country Report

Home Care in Uganda

Feb 2024

In 2023, the home care market in Uganda continued to see demand supported by heightened levels of hygiene awareness resulting from the COVID-19 crisis and the subsequent outbreak of Ebola. In addition, population growth, retailing development and…

USD 2,750
Country Report

Soft Drinks in Uganda

Jan 2024

Soft drinks in Uganda is experiencing consistent growth, with a projected increase in consumption of carbonates, juices, and energy drinks from 2023 to 2024. However, a notable development is the implementation of the Excise Duty Amendment Bill,…

USD 2,450
Country Report

Hot Drinks in Uganda

Jan 2024

As Uganda is a major exporter of tea and coffee, these are by far the most popular types of hot drinks in the country, especially tea. Demand for other hot drinks remains low and confined to the affluent urban middle class. The presence of unpackaged…

USD 2,450
Country Report

Staple Foods in Uganda

Dec 2023

In 2023, Uganda's staple food landscape has witnessed shifts as consumers favour smaller pack sizes, aligning with cost-conscious preferences. Retailers respond by importing compact versions of multinational brands, catering to the demand for…

USD 2,450
Country Report

PEST Analysis: Uganda

Dec 2023

Corruption and a weak rule of law are hampering strides in economic freedom in Uganda, whilst one party has maintained its grip on governance for decades. However, robust economic performance has been buoyed by strong agricultural output and…

USD 350
Country Report

Cooking Ingredients and Meals in Uganda

Nov 2023

Demand for cooking ingredients and meals has remained centred around edible oils and sauces, dips and condiments in 2023. While the pandemic has come to an end, high inflation is putting pressure on incomes thus limiting stronger growth, with…

USD 2,450
Country Briefing

Income and Expenditure: Uganda

Oct 2023

Uganda is expected to experience significant economic growth from 2022 to 2027, with substantial increases in per capita income. Late Lifers will be the highest earners, influencing luxury spending trends. However, income inequality is projected to…

USD 350
Country Report

Dairy Products and Alternatives in Uganda

Sep 2023

While the challenges posed by the COVID-19 pandemic have largely receded in 2023 in line with restrictions having eased in 2022, the dairy industry is now facing new challenges. Drought and inflation have emerged as significant challenges,…

USD 2,300
Country Report

Snacks in Uganda

Jul 2023

Volume sales of snacks are expected to continue on a growth path in 2023 with growth seen across all categories. The resumption of society and busy lifestyles is promoting snacking, although inflationary pressures are making consumers price…

USD 2,450
Cities

Mbarara in Uganda

Jul 2023

The Mbarara in Uganda report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 800
Cities

Kampala in Uganda

Jul 2023

The Kampala in Uganda report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 800
Country Briefing

Business Dynamics: Uganda

May 2023

Uganda’s economic environment remains not free, due to corruption, which hampers business operations, and poor government management of infrastructure projects, hindering progress, despite foreign investment aimed at improving the country’s…

USD 350
Country Report

Retail in Uganda

Mar 2023

The lifting of COVID-19 restrictions boosted the economy and helped resolve some supply chain issues. However, high inflation put pressure on incomes thus limiting stronger growth in some retail channels, with consumers focusing on their primary…

USD 2,450
Future Demographics

Uganda in 2040: The Future Demographic

Mar 2023

Uganda’s population will increase rapidly in 2021-2040 due to strong rates of natural increase. It will continue to be one of the youngest countries in the world due to high birth rates and low life expectancy. A huge surge in population should make…

USD 1,100
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