Beauty and Personal Care

Market research on the beauty and personal care industry. Standar...

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

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Country Report

Beauty and Personal Care in Taiwan

Jun 2023

In 2022, beauty and personal care maintained slow retail volume growth, and also saw solid current value growth. With a surge in COVID-19 cases in the first half of 2022, consumers continued to focus on basic skin care, body care, and hair care…

USD 2,750
Country Report

Beauty and Personal Care in Cameroon

Jun 2023

The beauty and personal care market in Cameroon has great economic potential. However, some sectors, such as colour cosmetics are still heavily characterised by imported products. Imports of colour cosmetics and skin care products in volume terms…

USD 2,750
Country Report

Beauty and Personal Care in Oman

May 2023

Many categories were negatively impacted by the COVID-19 pandemic due to diminishing disposable incomes and ongoing lockdowns. However, in 2021 and 2022, the industry has recovered due to the easing of restrictions and consumers remitting to their…

USD 2,750
Country Report

Beauty and Personal Care in Turkey

May 2023

After the overall decline in beauty and personal care retail volume sales in 2020, in the wake of the Coronavirus (COVID-19) pandemic, the industry started to see a rebound in demand in 2021 and healthy growth in 2022. This performance was…

USD 2,750
Country Report

Beauty and Personal Care in Guatemala

May 2023

Beauty and personal care in Guatemala is facing challenges due to the unstable economy creating financial pressures for consumers. Whilst recovery has been seen from the impacts of the COVID-19 pandemic, inflation rates are spiking in Guatemala and…

USD 2,750
Country Report

Beauty and Personal Care in Laos

May 2023

In 2022, sales are no longer impacted by the COVID-19 pandemic, with restrictions easing and consumers returning to pre-pandemic routines. This is boosting colour cosmetics and men’s grooming, as consumers once again prioritise their appearance.…

USD 2,750
Country Report

Beauty and Personal Care in Vietnam

May 2023

Beauty and personal care in Vietnam recorded strong growth in current value terms in 2022, as the easing of the pandemic and the removal of restrictions led consumers to return to in-person work and other activities outside of the home, driving the…

USD 2,750
Country Report

Beauty and Personal Care in France

May 2023

2022 saw an upward trend in value sales in beauty and personal care, resulting from both the post-pandemic catch-up phenomenon and the inflationary situation in France (and globally), pushing up costs and prices and therefore supporting value growth.…

USD 2,750
Country Report

Beauty and Personal Care in Finland

May 2023

Beauty and personal care market in Finland in 2022 enjoyed a period of robust value growth, as certain categories and product areas continued to recover from the lingering effects of the COVID-19 pandemic. This growth was further augmented by a…

USD 2,750
Country Report

Beauty and Personal Care in Bulgaria

Apr 2023

2022 saw the beauty and personal care market in Bulgaria bounce back strongly after the negative impact of the pandemic in 2020. This resurgence indicates that Bulgarians have adapted to the challenges posed by the pandemic and that it is no longer…

USD 2,750
Country Report

Beauty and Personal Care in Angola

Apr 2023

Beauty and personal care saw steady growth in 2022 backed by the lifting of COVID-19 restrictions and an increase in economic activity. COVID-19 had a negative impact on demand with many consumers plunged into economic uncertainty, with this being…

USD 2,750
Country Report

Beauty and Personal Care in Switzerland

May 2023

Beauty and personal care products experienced further moderate value growth in the Swiss market in 2022 as more consumers resumed regular (similar to pre-COVID-19) lifestyles and shopping and purchasing behaviours. They worked and spent more time…

USD 2,750
Country Report

Beauty and Personal Care in Myanmar

May 2023

Modest sales growth was seen in beauty and personal care in 2022 as household spending remained under pressure. The exchange value of the kyat continued to slide in the wake of the 2021 military coup, although demand continued to increase as…

USD 2,750
Country Report

Beauty and Personal Care in North Macedonia

May 2023

Double-digit percentage inflation played a crucial role in maintaining significant value growth in beauty and personal care in 2022. However, it is important to note that while the product area experienced growth, most unit prices of beauty and…

USD 2,750
Country Report

Beauty and Personal Care in Egypt

May 2023

While consumers have returned to normal lifestyles in the aftermath of the COVID-19 crisis, the return of the Egyptian beauty and personal care market to a state similar to that seen before the pandemic was significantly impeded by the challenging…

USD 2,750
Country Report

Beauty and Personal Care in Slovakia

May 2023

Following the effects of the Coronavirus (COVID-19) pandemic, the War in Ukraine negatively affected the Slovak economy in 2022. Exports to Russia, Belarus and Ukraine were halted, and demand in the EU and V3 countries continued to fall. High levels…

USD 2,750
Country Report

Beauty and Personal Care in Nigeria

May 2023

Beauty and personal care recorded a positive current retail value performance in 2022; however, much of this was due to rising inflation. High inflation, primarily driven by the depreciation of the local currency against the US dollar, led to higher…

USD 2,750
Country Report

Beauty and Personal Care in Norway

May 2023

Overall, retail volume sales declined and retail current value growth slowed appreciably in 2022 following the spikes in increments registered in the wake of the Coronavirus (COVID-19) pandemic in 2020 and 2021. However, due to inflation and rising…

USD 2,750
Country Report

Beauty and Personal Care in Hungary

May 2023

Hungary faced soaring inflation in 2022, with core inflation standing at 24.6% - the fourth highest in Europe. This economic environment has had a substantial impact on average unit price growth for numerous beauty and personal care product…

USD 2,750
Country Report

Beauty and Personal Care in Bolivia

May 2023

Beauty and personal care in Bolivia witnessed a strong recovery in 2022 with retail volume and current value sales both returning to healthy growth. Manufacturers benefitted from the full relaxation of COVID-19 restrictions in the second half of…

USD 2,750
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