Honduras

The world's most comprehensive market research on consumer produc...

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Honduras.

Country Report

Home Care in Honduras

Feb 2024

In 2023, the prices of home care continued to rise, though to a lesser extent than in 2022. Some households turned to lower priced brands and savings formats. Multifunctional cleaning products, such as bleach and powder detergent, remained popular,…

USD 2,750
Country Report

Tissue and Hygiene in Honduras

Feb 2024

The high inflationary context in 2023 stimulated a consumer drive for lower prices or reduced purchasing frequency, while the return of schoolchildren to the classroom reduced usage of tissue products at home such as toilet paper and paper towels.…

USD 2,750
Country Report

Alcoholic Drinks in Honduras

Jun 2023

By 2022, retail sales of alcoholic drinks were able to recover to 2019 volume levels. Nonetheless, inflationary pressures and tight budgets continued to have a negative impact on on-trade sales. Beer is by far the largest category due to its broad…

USD 2,450
Country Report

PEST Analysis: Honduras

Dec 2023

Violence mars Honduran society and economic freedom, although state finances continued to improve. Economic momentum is slowing, as exports and remittances growth slow, but lower inflation will ease the pressure on households. Whilst the population…

USD 300
Country Report

Staple Foods in Honduras

Nov 2023

Volume sales of staple foods saw slow growth in 2023 while values rose due to inflationary pressures. The normalisation of lifestyles in the wake of the pandemic reduced the home cooking trend and lowered demand for products such as shelf stable…

USD 2,450
Country Report

Consumer Health in Honduras

Sep 2023

Consumer health in Honduras experienced a year of growth in value terms in 2023 that was in line with the country's inflation. Categories such as analgesics, cough, cold and allergy (hay fever) remedies, dermatologicals, and sports nutrition…

USD 2,750
Country Report

Hot Drinks in Honduras

Nov 2023

Hot drinks saw a contraction in retail volume sales in 2023. Moreover, despite some recovery, foodservice failed to reach pre-pandemic levels. Coffee is the largest category due to local cultivation and the popularity of specialist coffee shops. This…

USD 2,450
Country Report

Snacks in Honduras

Jun 2023

During 2023 the snacks market suffered from inflationary pressures which led to only moderate growth in volume sales. Imported brands lost competitiveness due to their higher prices as constraints on disposable income made consumers more cautious in…

USD 2,450
Country Report

Soft Drinks in Honduras

Nov 2023

The soft drinks industry maintained positive growth in volume terms in 2023, although growth slowed from the previous year, as inflationary pressure undermined economic conditions. Nevertheless, the market did benefit from the revival of tourism.…

USD 2,450
Country Report

Tobacco in Honduras

Jun 2023

During 2022 inflation led to a trading down to mid and low priced brands. The market was also hindered by economic insecurity, high levels of poverty, crime and illicit trade, while widespread anti-smoking campaigns and tough legislation negatively…

USD 2,450
Country Report

Retail in Honduras

Mar 2023

Retailing in Honduras continued to recover in 2022 in the wake of the pandemic. The industry proved highly resilient despite inflation and high levels of poverty in the country. Modern grocery retailers continued to make inroads due to their…

USD 2,450
Country Report

Dairy Products and Alternatives in Honduras

Sep 2023

Sales of dairy products and alternatives maintained steady growth in Honduras in 2023, benefiting from the return of parents to the workplace and children to their places of education and subsequent boost in impulse purchases. While the market…

USD 2,100
Country Report

Cooking Ingredients and Meals in Honduras

Nov 2023

Cooking ingredients and meals registered value sales growth across the market in 2023 due to rising prices while volume sales growth was modest. Consumers sought out lower priced options such as private label and stand-up pouches due to ongoing…

USD 2,450
Country Report

Beauty and Personal Care in Honduras

Apr 2023

Every category within beauty and personal care achieved positive growth in 2022, after making a fuller recovery from the pandemic compared to 2021. However rising inflation, exacerbated by the market’s high dependence on imports, and high…

USD 2,750
Country Briefing

Households: Honduras

Aug 2023

The number of households is set to increase rapidly in Honduras over 2021-2040, with other (extended) remaining the dominant household type. While household earnings will only gradually reach pre-pandemic levels, the fastest household expenditure…

USD 300
Future Demographics

Honduras in 2040: The Future Demographic

Feb 2024

Honduras will experience strong population expansion in 2021-2040, led by positive natural increase, while net migration rates remain negative. Ageing will accelerate as birth rates decline and longevity climbs, but Honduras will remain young in a…

USD 990
Country Briefing

Income and Expenditure: Honduras

Jul 2023

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

USD 300
Country Briefing

Business Dynamics: Honduras

May 2023

This report assesses the business environment in Honduras, focusing on the regulatory environment, stability of the financial system, FDI intake, labour market flexibility and skillset, trade openness, mobility infrastructure, ICT adoption and…

USD 300
Country Briefing

Economy, Finance and Trade: Honduras

Mar 2023

The report examines the economic landscape of Honduras and provides information on major monetary indicators, foreign trade, investments and government finance. The economy in Honduras expanded in real terms in 2022, driven by increasing public and…

USD 300
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