Iraq

The world's most comprehensive market research on consumer produc...

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Iraq.

Country Report

Home Care in Iraq

Feb 2024

Demand rose across all home care categories in 2023 as population growth, urbanisation and long-term economic development all contributed to a broadly positive performance, other favourable factors included the accelerating pace of life, the shift…

USD 2,750
Country Report

Consumer Health in Iraq

Sep 2023

The stabilisation of the Iraqi dinar in 2023 and rising local production led to price drops across consumer health in 2023, boosting demand across the board. Tighter regulation and more control over imports benefited the industry generally, while the…

USD 2,750
Country Report

Snacks in Iraq

Jul 2023

The revaluation of the Iraqi dinar in 2023 eased pressure on prices to some degree, providing relief to brand owners in the snacks industry. Nonetheless, importers of major global brands are still struggling as their products remain very expensive…

USD 2,450
Country Report

Alcoholic Drinks in Iraq

Jun 2023

Iraq’s alcoholic drinks industry remains underdeveloped and in a rather chaotic state due to a complex matrix of supply-side challenges including rampant smuggling, widespread corruption, infrastructure issues and the routine counterfeiting of…

USD 2,450
Country Report

Hot Drinks in Iraq

Dec 2023

2023 saw positive growth in all categories of hot drinks due to population growth and an easing of inflation. However, all industry players continue to face major structural issues, with coffee and other hot drinks importers in particular facing…

USD 2,450
Country Report

Retail in Iraq

Apr 2023

Iraq’s retail industry has continued to expand and develop during the post-pandemic era, with buoyant global oil prices, rising levels of FDI and substantial improvements in retailing infrastructure amidst booming post-conflict redevelopment all…

USD 2,450
Country Report

Soft Drinks in Iraq

Dec 2023

Soft drinks saw rising demand in 2023 despite challenges such as the weak exchange value of the dinar and a lack of structure in the industry. Population growth and the youth of Iraq’s population are major reasons for rising demand in carbonates,…

USD 2,450
Country Report

PEST Analysis: Iraq

Dec 2023

Although state finances have been improving, Iraq suffers from significant corruption and external interference in its domestic affairs. Inflation has been well controlled, but lower oil production could plunge the economy into recession in the short…

USD 300
Country Report

Staple Foods in Iraq

Nov 2023

Instability in Iraq’s financial sector and has led to instability in supply chains and this combined with the efforts of the Iraqi government to control the distribution of staple foods. Since early 2022, the public distribution system (PDS) has been…

USD 2,450
Country Report

Tobacco in Iraq

Jun 2023

Iraq’s tobacco industry began to struggle for positive volume growth in 2022 despite the rapid growth seen in reduced harm options such as heated tobacco and e-vapour products. In most cases, local smokers are intent on reducing the amount they smoke…

USD 2,450
Country Report

Tissue and Hygiene in Iraq

Mar 2023

2022 was a challenging year for Iraq’s tissue and hygiene market as high inflation and rising prices put pressure on demand, despite population growth and urbanisation. The essential nature of many of these products mean that consumers are more…

USD 2,750
Country Report

Beauty and Personal Care in Iraq

Apr 2023

Demand for beauty and personal care came under pressure in 2022 as high inflation undermined consumer spending. This flowed from the 23% devaluation of the dinar and the global supply chain crisis as higher prices led to the launch of low-quality…

USD 2,750
Country Report

Cooking Ingredients and Meals in Iraq

Dec 2023

Population growth and lower inflation supported rising demand across meals and soups in 2023. In the key category of edible oils, the availability of sunflower oil via the PDS put pressure on demand, while table sauces benefited from the broadening…

USD 2,450
Country Report

Dairy Products and Alternatives in Iraq

Sep 2023

2023 saw dairy plagued by supply chain issues and low consumer confidence. The government responded with attempts to improve the stability of the Iraqi dinar and policies to promote local production as foreign brands tend to offer basic products made…

USD 2,100
Country Briefing

Commodities: Iraq

Oct 2023

The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Iraq covers production and consumption trends in agricultural commodities, energy…

USD 300
Country Briefing

Households: Iraq

Aug 2023

The number of households is set to increase moderately in Iraq over 2022-2027, with couples with children remaining the dominant household type. In 2022 household spending was affected by inflation, which stood at 5% elevating living costs. The…

USD 300
Country Briefing

Income and Expenditure: Iraq

Jul 2023

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

USD 300
Country Briefing

Business Dynamics: Iraq

May 2023

This report assesses the business environment in Iraq, focusing on the regulatory environment, stability of the financial system, FDI intake, labour market flexibility and skillset, trade openness, mobility infrastructure, ICT adoption and innovative…

USD 300
Country Briefing

Economy, Finance and Trade: Iraq

Mar 2023

The report examines the economic landscape of Iraq and provides information on major monetary indicators, foreign trade, investments and government finance. The economy in Iraq expanded in real terms in 2022, driven by increasing public and private…

USD 300
Future Demographics

Iraq in 2040: The Future Demographic

Oct 2023

Natural increase will drive brisk population expansion in Iraq in 2021-2040. Falling fertility and birth rates will drive an acceleration in ageing, however the median age will remain youthful in a global context. Faster growth in the working age…

USD 990
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