Peru

Retail tissue recorded significant growth in retail value terms in 2022 due to the strong price increases of each subcategory. This is due to the significant increase in inputs for manufacturers, which, being imported, have also suffered higher…

Dishwashing saw total volume sales decline for a second year in a row in 2022. The contraction was due to the easing of the pandemic and the ending of most associated public health restrictions, in that the need for these products diminished as…

Tourist flows experienced significant growth during 2022 and have continued to grow in 2023, although to a lesser degree. However, they remain at levels below those seen immediately prior to the outbreak of COVID-19, especially in terms of the number…

The number of passengers transported by airlines grew significantly in 2022, and has continued to grow in 2023, although to a much lesser degree. It has not yet reached the level seen before the COVID-19 crisis, although it is estimated that, in…

Chocolate confectionery registered modest growth in 2022 as volume sales contracted and value sales recorded slow growth. However, in 2023 volume sales are expected to rise if modestly, while value growth will be significant, enabling the category to…

Due to the economic climate in 2022, partnered with the ongoing cost-conscious behaviour triggered by the start of COVID-19, low-cost options have been preferred among many consumers. This has led to the strong performance of beer and RTDs. As such,…

Sales of sanitary protection grew in 2022, with retail volume benefiting from outdoor activities being re-established following COVID-19 restrictions. Women resumed exercise and socialising, which meant greater use of sanitary protection, in addition…

Consumer foodservice sales grew significantly in 2022, but at a lower rate than in 2021. Moreover, despite a substantial improvement, sales had yet to return to the levels seen prior to the pandemic. One of the main reasons for the growth, however,…

Multi-purpose cleaners was by far the most dynamic performer within surface care in volume and current value growth terms in 2022. With high inflation driving up the cost of living and stretching household budgets, demand was bolstered by greater…

2022 was a year of accelerated growth for RTDs, with the landscape having seen ongoing growth since the start of the COVID-19 pandemic. This has made RTDs an attractive proposition for both local and foreign companies, which have found opportunities…

Peru faced a higher level of uncertainty at the end of the review period because of its political crisis and social and climatic problems that put the economy under even greater stress. Moreover, inflation, which reached a 26-year high, underlined…

Hypermarket sales continued to grow in 2022, but to a lesser extent than seen during the strong performance they achieved during the pandemic. During the period of the strictest COVID-19 related restrictions, hypermarkets players benefited from being…

Direct selling continued to sales increase in 2022, but at a slower rate than the significant growth seen in 2021, a year in which the category recovered much of the ground lost in 2020 due to the pandemic. With the growth observed in 2022, direct…

Within convenience retail, the convenience stores and forecourt retailers channels experienced notably contrasting fortunes in 2022. While convenience stores continued to show significant growth, exceeding the sales levels seen in 2019, immediately…

Wipes has experienced significant growth in the last two years, especially in 2022, having reached pre-pandemic levels in 2021. Growth in 2021 and 2022 was bolstered by the return to mobility following the loosening of COVID-19 restrictions, with a…

Toilet liquids/foam remained by far the single largest toilet care category in Peru in volume and current value sales terms throughout the review period. Such products have a broad appeal thanks to their cleaning efficacy, disinfectant properties,…

Bleach was among the areas of the Peruvian home care market that benefited most from increased hygiene-consciousness during the early stages of the COVID-19 pandemic, with the category showing an impressive return to growth in volume sales in 2020…

Air care saw total volume sales tip back into positive territory in 2022 after having posted declines in this respect over 2020-2021. The return to growth was underpinned by increased demand in the dominant category of spray/aerosol air fresheners.…

Gum sales grew significantly in 2022, both in volume and even more in value terms due to the significant price increases that were seen in the category stimulated by high inflation. Moreover, a similar situation is expected in 2023. However, category…

The removal of COVID-19 related restrictions led to the resumption of society in 2022. People began to frequent consumer foodservice outlets, bars and attend public events once more, all of which contributed to the recovery of hair care sales. The…