Sweden

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Sweden. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Supermarkets in Sweden

Apr 2024

Supermarkets in Sweden were at the forefront of the battle against inflation surges in Sweden towards the end of the review period. This is unsurprising as supermarkets is the highest-value channel within grocery retailers in the country. In 2023,…

USD 1,195
Country Report

Discounters in Sweden

Apr 2024

Discounters in Sweden recorded the fastest retail current value growth among grocery retailers in 2023. The lower-cost grocery retail format was able to derive benefits from the slowdown in the Swedish economy connected to unstable geopolitical…

USD 1,195
Country Report

Menstrual Care in Sweden

Mar 2024

Retail sales of sanitary protection achieved modest growth in value sales in 2023. 2023 was characterised by inflationary pressures from rising input costs, such as energy, material sourcing, distribution and labour. While inflation began to moderate…

USD 1,195
Country Report

Surface Care in Sweden

Feb 2024

In response to a high inflationary environment and cost-of-living pressures, households are placing a paramount focus on price value in their surface care choices. Manufacturers are addressing this by employing attribute bundling in their product…

USD 1,195
Country Report

Home Insecticides in Sweden

Feb 2024

In 2023, home insecticides in Sweden experienced a notable trend of higher retail price points. This upward shift in prices can be primarily ascribed to the escalating costs incurred by both manufacturers and retailers in the production and…

USD 1,195
Country Report

Vending in Sweden

Apr 2024

Vending in Sweden was one the channels that was heavily hit by the mobility restrictions implemented to stem the spread of the Coronavirus (COVID-19) pandemic in the country. When all of the COVID-19 restrictions were removed through 2022, the…

USD 1,195
Country Report

Wipes in Sweden

Mar 2024

In 2023, retail value sales of wipes registered a moderate rise. Inflation drove up retail prices of wipes in 2023 as manufacturers faced rising costs from energy, raw materials and imports. Cost inflation, increased input prices, supply chain…

USD 1,195
Country Report

Dishwashing in Sweden

Feb 2024

Significant strides have been made in incremental efficacy improvements to alleviate household chores. A notable example is the hand dishwashing brand, Yes Max Power, which claims to require four times less scrubbing on tough grease compared to its…

USD 1,195
Country Report

Writing Instruments in Sweden

Jan 2024

Writing instruments saw a decline in volume terms in 2023, following the sluggish performance of the previous year. While writing instruments remain essential in schools, they are less used in offices and universities. As technology involves,…

USD 990
Country Report

Retail Tissue in Sweden

Mar 2024

In 2023, rising prices led to a dramatic increase in current value sales of retail tissue, as manufacturers passed on higher costs to consumers. Retail volume sales increased marginally in the year, as consumption patterns normalised given the full…

USD 1,195
Country Report

Bleach in Sweden

Feb 2024

A continued upward trajectory in retail price points is evident, driven by escalating manufacturer and retailer input costs. Increased operating expenses, including material sourcing, rental levels, and salary costs, contribute to higher price…

USD 1,195
Country Report

Hypermarkets in Sweden

Apr 2024

Like other types of grocery retailers, hypermarkets in Sweden were impacted directly by historically high inflation, which reached high single-digit rates in 2022 and 2023. As a result, consumers became more price-sensitive and they started to look…

USD 1,195
Country Report

Direct Selling in Sweden

Apr 2024

Following marginal decreases in retail current value sales in 2021 and 2022, direct selling in Sweden faced another difficult year in 2023. While retail current value sales rose slightly, this was due to high inflationary pressure on prices. At…

USD 1,195
Country Report

Laundry Care in Sweden

Feb 2024

Inflation, driven by increased manufacturer input costs, is being transferred to households through elevated retail price points, placing a strain on household finances. It is evident that households are prioritising price value and seeking…

USD 1,195
Country Report

Consumer Foodservice in Sweden

Feb 2024

Consumer foodservice in Sweden continues to see positive current value growth in 2023, although there has been a marked slowdown compared to recent years when the pandemic recovery was taking effect. The value growth in 2023 was partly driven by the…

USD 2,450
Country Report

Packaging Industry in Sweden

Feb 2024

In Sweden, there is a strong emphasis on adopting sustainable packaging solutions in response to growing environmental concerns. Brands are introducing eco-friendly options such as the Conflex Silk packaging for bouillon cubes. The Swedish dairy…

USD 2,450
Country Report

Personal Accessories in Sweden

Jan 2024

Sales of personal accessories in Sweden continued to expand in current value terms in 2023, although the rate of growth was more modest compared to the previous year. Performance was boosted by a return to pre-pandemic lifestyles, including increased…

USD 1,210
Country Report

Polishes in Sweden

Feb 2024

The industry continues to witness a rise in retail price points, driven by inflationary pressures and increasing input costs. With inflation remaining at a high rate in 2023, households exhibit heightened price sensitivity, leading to a shift in…

USD 1,195
Country Report

Home Care in Sweden

Feb 2024

The retail value of home care experienced growth in 2023, primarily driven by increasing retail price points. Conversely, when examining retail volume, home care witnessed a decline in sales throughout the year.

USD 2,750
Country Report

Jewellery in Sweden

Jan 2024

Retail sales of jewellery continued to expand in current value terms in 2023, although the rate of growth was slower than the previous year. Following the resurgence of family events, such as weddings, in 2022, following enforced delays due to the…

USD 990
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