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Switzerland

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Switzerland. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Wine in Switzerland

Jun 2024

Wine in Switzerland registered positive but modest total volume growth in 2023. Moreover, growth was derived mainly through the ongoing recovery of on-trade volume sales from the slump caused by foodservice restrictions in the wake of the Coronavirus…

USD 1,195
Country Report

Spirits in Switzerland

Jun 2024

Spirits in Switzerland saw further double-digit on-trade volume growth in 2023, while off-trade volume sales returned to growth after a moderate slowdown in 2022. As a result, total volume sales witnessed a strong increase in 2023, following only a…

USD 1,195
Country Report

Rtds in Switzerland

Jun 2024

Total volume sales of RTDs in Switzerland recorded strong growth in 2023, albeit slower than the double-digit increases of 2021 and 2022 as demand stabilised in the post-Coronavirus (COVID-19) period. Growth was largely driven by consumers’ attempts…

USD 1,195
Country Report

Cider/Perry in Switzerland

Jun 2024

Cider/perry in Switzerland continued to perform positively in off- and on-trade volume and value growth terms in 2023. In line with the general trend towards lower consumption of alcoholic drinks, but with a focus on higher-quality and premium…

USD 1,195
Country Report

Beer in Switzerland

Jun 2024

Total volume sales of beer in Switzerland decreased moderately in 2023 as a result of health and wellness trends and the general economic situation in the country. Consumers opted more frequently for non/low alcohol drinks, including non-alcoholic…

USD 1,195
Country Report

Alcoholic Drinks in Switzerland

Jun 2024

Total volume sales of alcoholic drinks in Switzerland decreased slightly in 2023, due to the moderate drop recorded by the dominant category, beer. Meanwhile, in current terms, total value sales rose strongly at the end of the review period. This was…

USD 2,450
Country Report

Video Games in Switzerland

Jun 2024

As video games in Switzerland benefits from a good and growing following for gaming (around 60% of Swiss consumers play video games at least occasionally), retail current value sales continued to rise strongly in 2023. The motivations for gaming…

USD 1,195
Country Report

Traditional Toys and Games in Switzerland

Jun 2024

Overall, and across almost all categories, traditional toys and games in Switzerland recorded a decline in retail current value sales in 2023. Reduced spending, especially during peak seasons like Christmas, on non-essential products, such as toys…

USD 1,195
Country Report

Toys and Games in Switzerland

Jun 2024

Overall, toys and games in Switzerland continued to see positive, if slower, retail current value growth in 2023. Traditional toys and games witnessed a strong decline in retail current value sales, although this was offset by further fast growth for…

USD 2,450
Country Report

Homewares in Switzerland

Jun 2024

Amidst rising prices and living costs, Swiss consumers are prioritising essentials and in-home activities, leading to a slight uptick in demand for homewares sales in 2023. Known for enjoying socialising over meals and cherishing family time, they…

USD 1,195
Country Report

Home Improvement in Switzerland

Jun 2024

Retail value sales of home improvement fell in 2023. Moreover, in Switzerland, fitted carpets have long been unpopular and considered cheap due to their association with nail strip installation. However, unlike the contraction experienced in the…

USD 1,195
Country Report

Home Furnishings in Switzerland

Jun 2024

Barbecuing has become an integral part of Switzerland's outdoor leisure culture, particularly following the pandemic. With people spending more time outdoors, the popularity of barbecues surged in 2023 seeing growth. Whether by the lake or atop a…

USD 1,195
Country Report

Home and Garden in Switzerland

Jun 2024

In 2023, the home and garden market in Switzerland experienced a slight decline as the country faced macroeconomic issues such as inflation, an economic slowdown, rising interest rates, and global conflicts, which collectively led to a cautious…

USD 2,450
Country Report

Gardening in Switzerland

Jun 2024

In 2023, despite economic uncertainties, the gardening category experienced only marginal declines, reflecting a shift towards conservative consumer spending habits in Switzerland. The emphasis on home-centric lifestyles prompted increased interest…

USD 1,195
Country Briefing

Economy, Finance and Trade: Switzerland

May 2024

In 2023, Switzerland’s GDP growth slowed to 0.7%, dragged down by subdued private investment and public consumption. Following this deceleration in 2023, the Swiss economy is projected to grow by 1.2% in 2024, primarily driven by domestic activity.…

USD 300
Strategy Briefing

Identifying Tactical and Strategic Opportunities in EV Charging

May 2024

The report examines the global landscape of EV charging, comparing its development against the rising uptake of EVs. It then takes a deep dive into EV charging trends across select major economies, delving into the competitive landscape and…

USD 1,325
Country Report

Pet Products in Switzerland

Apr 2024

Pet products is expected to register modest current value growth in Switzerland in 2024. Pets are increasingly viewed as family members in Switzerland, and the pet humanisation trend that is driving demand for upmarket pet food has similarly led to…

USD 1,195
Country Report

Pet Care in Switzerland

Apr 2024

Pet care is set to see current value growth in Switzerland in 2024. The previous year saw a high rate of inflation, with the rising costs of energy, packaging, transportation, and raw materials exerting upward pressure on unit prices. With consumers…

USD 2,450
Country Report

Other Pet Food in Switzerland

Apr 2024

Other pet food is set to record growth in both volume and value terms in Switzerland in 2024. While volume sales are set to return to slight growth after stagnation in the previous year, value growth is set to be driven primarily by unit price…

USD 1,195
Country Report

Dog Food in Switzerland

Apr 2024

Dog food is expected to post positive growth in both volume and value terms in Switzerland 2024. Both wet dog food and dry dog food are set to expand strongly. Pet owners are increasingly adopting smaller dogs and, consequently, tending to buy more…

USD 1,195
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