Although retail volume and current value growth are expected in depilatories in Chile in the forecast period, the rates of increase are anticipated to be low. There has been an increase in demand for long-lasting hair removal services such as laser hair removal and electrolysis in Chile in recent years.
In addition to the above threats facing depilation, considering various hair removal services, such as waxing and specialised laser centres, there is now also a product that can be used from the comfort of home and has rapidly gained support from dermatologists. This is home laser hair removal devices, which use intense pulsed light (IPL) technology to remove body hair across different skin and hair tones efficiently and painlessly.
Within depilatories, the main distribution channels are expected to remain hypermarkets, supermarkets, and pharmacies in the forecast period, and it is expected that these channels will continue to gain relevance due to the promotional strategies that main retailers are implementing to incentivise consumption. Also, due to the contracting purchasing power of Chileans in the current economic context, consumers will keep looking for promotions on depilatories, especially in the short term.
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Understand the latest market trends and future growth opportunities for the Depilatories industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Depilatories industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Depilatories
This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.
See All of Our DefinitionsThis report originates from Passport, our Depilatories research and analysis database.
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