Tissue and Hygiene

Market research on the tissue and hygiene industry. Our reports f...

Market research on the tissue and hygiene industry. Our reports feature standardised and cross-comparable total market sizes, market and brand share data, distribution and trends.​​

 
Country Report

Tissue and Hygiene in China

Feb 2024

Despite the lift in pandemic restrictions at the beginning of the year and the corresponding resumption of offline activities, the total value sales of retail tissue and hygiene registered a rather mild rebound in 2023. These products have high…

USD 2,750
Country Report

Tissue and Hygiene in Qatar

Feb 2024

Tissue and hygiene in Qatar registered positive growth in 2023 as population growth and the affluence of the local population underpinned rising demand and the ongoing shift towards more sophisticated value-added products. While the low birth rate…

USD 2,750
Country Report

Tissue and Hygiene in Lebanon

Feb 2024

Demand remained under huge pressure across tissue and hygiene in 2023 as negative population growth fuelled by high emigration and low consumer spending due to the ongoing socioeconomic crisis underpinned a generally negative volume sales…

USD 2,750
Country Report

Tissue and Hygiene in Ghana

Feb 2024

In 2023, Ghana's tissue and hygiene industry continues to be characterised by affordability, prompting a shift towards more economical brands given the ongoing economic disarray. Intense competition compels companies to innovate, employing diverse…

USD 2,750
Country Report

Tissue and Hygiene in Singapore

Feb 2024

The post-pandemic shift in consumer priorities has redefined the tissue and hygiene landscape in Singapore. In 2023, this new picture depicted consumers’ higher selectivity towards the improvement of hygiene, compared to a general increase in the…

USD 2,750
Country Report

Tissue and Hygiene in Panama

Feb 2024

Supply chain challenges and higher global cellulose raw material prices led to higher average retail prices for tissue and hygiene products in 2023. Despite inflation, the reopening of society favoured products that offer convenience as lifestyles…

USD 2,750
Country Report

Tissue and Hygiene in Honduras

Feb 2024

The high inflationary context in 2023 stimulated a consumer drive for lower prices or reduced purchasing frequency, while the return of schoolchildren to the classroom reduced usage of tissue products at home such as toilet paper and paper towels.…

USD 2,750
Country Report

Tissue and Hygiene in Canada

Feb 2024

Despite the easing inflationary environment in 2023, certain product areas within the Canadian tissue and hygiene market continue to witness price boosts. On average, lower price increases are observed in Canada compared to the US. The inflation rate…

USD 2,750
Country Report

Tissue and Hygiene in Belgium

Feb 2024

Tissue and hygiene in Belgium faced significant challenges in 2023, primarily driven by inflation and soaring energy prices. However, the essential nature of most products in this category mitigated the extent of the decline. The decreasing birth…

USD 2,750
Country Report

Tissue and Hygiene in Argentina

Feb 2024

The challenging economic landscape in Argentina during 2023 was characterised by a combination of negative GDP growth and soaring inflation rates, reaching triple digits for the first time in over three decades. These macroeconomic challenges were…

USD 2,750
Country Report

Tissue and Hygiene in Colombia

Feb 2024

In 2023, tissue and hygiene products in Colombia continued to face price hikes above the inflation rate. While high prices led to positive retail value growth, this placed pressure on retail volume sales. Economic uncertainty affected consumers'…

USD 2,750
Country Report

Tissue and Hygiene in Azerbaijan

Feb 2024

Sales in tissue and hygiene in Azerbaijan continued to be influenced by inflationary pressures in 2023, although inflation levels have started to slow compared to the previous year. However, costs still remain high for manufacturers, and consumers…

USD 2,750
Country Report

Tissue and Hygiene in Paraguay

Feb 2024

Tissue and hygiene sales in 2023 were mainly characterised by the normalisation of society with consumers returning to their places of work and education and the resumption of pre-pandemic habits. Categories related to consumption at home, such as…

USD 2,750
Country Report

Tissue and Hygiene in Indonesia

Feb 2024

Tissue and hygiene in Indonesia recorded positive growth in all categories in 2023, with both volume and current value sales rising as the country’s economy strengthened even in the face of global uncertainty. Domestic economic growth was buoyed by…

USD 2,750
Country Report

Tissue and Hygiene in the US

Feb 2024

After a year of high inflation and volume declines in 2022, 2023 saw an improving macroeconomic environment, with 2023’s average inflation rate of around 3% much softened from 2022’s 8%. Unit price increases came through in early 2023, with…

USD 2,750
Country Report

Tissue and Hygiene in Hong Kong, China

Feb 2024

The overall tissue and hygiene market showed stronger signs of recovery in 2023. The Hong Kong government began gradually relaxing the COVID-19-related social restrictions in early 2023. By March 2023, Hong Kong had fully reopened, with the lifting…

USD 2,750
Country Report

Tissue and Hygiene in El Salvador

Feb 2024

Inflationary pressures and raw material shortages impacted the retail prices of tissue and hygiene in 2023, though to a lesser extent than in 2022. Lower purchasing power forced consumers to reduce their spending and seek out local brands and private…

USD 2,750
Country Report

Tissue and Hygiene in Bosnia and Herzegovina

Feb 2024

Tissue and hygiene in Bosnia and Herzegovina continued to experience the effects of high inflation in 2023, although the rate was significantly lower than in 2022. Inflation has weakened consumer purchasing power as many households face higher costs…

USD 2,750
Country Report

Tissue and Hygiene in Laos

Mar 2023

Tissue and hygiene saw steady growth in retail volume terms in 2022 although there is not yet widespread usage in most categories. COVID-19 had a negative impact on demand for tissue and hygiene with many consumers plunged into economic uncertainty,…

USD 2,750
Country Report

Tissue and Hygiene in Cambodia

Mar 2023

Despite many Cambodians living in rural areas, with limited access to sanitation and tissue and hygiene products, initiatives by the government and NGOs are raising awareness of menstrual health and infant care. Urbanisation and rising incomes are…

USD 2,750
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