Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Chile. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Digestive remedies in Chile is experiencing a deceleration in value growth during 2023 compared to the double-digit increases observed in the previous two years. Despite a general decline in demand, the category continues to show healthy growth rates…
The performance by snacks over the period of 2018-2022 varied significantly. Considering that 2018 was the last “normal” year for Chile, 2019 was marked by political protests and civil unrest, resulting in a significant part of the country’s retail…
In 2021, Chileans enjoyed higher disposable incomes due to permission to make pension withdrawals in addition to government funded transfers, generating very high, and sometimes historic, growth rates across many categories of alcoholic drinks,…
Demand for depilatories in Chile notably dropped in 2022 compared to the previous year’s dynamic performance, taking volume sales below pre-pandemic levels. On the other hand, value sales only recorded a marginal decline to remain considerably higher…
Despite the economic downturn that impacted several categories of beauty and personal care in 2022, deodorants in Chile showed some resilience, although value sales continued to be mainly driven by inflation and rising unit prices. Nevertheless, in…
Like many other home care categories, air care enjoyed higher demand when the pandemic initially emerged in Chile, with subsequent lockdowns ensuring prolonged time spent at home. Following several years of decline, retail volume sales recorded…
Demand for retail tissue continued to grow in 2022, driven in particular by toilet paper, with the latter recording another year of double-digit volume and current value growth. Despite the easing of pandemic-related restrictions in Chile and greater…
Sportswear is the strongest performer within Chilean apparel and footwear in current value sales terms in 2022. While higher prices amid inflationary pressures are supporting further value growth, overall demand remains positive due to the growing…
Demand for sleep aids is growing in 2023 to remain significantly above pre-pandemic levels. Although value growth can also be considered healthy, it falls short when compared to the remarkable figures observed in 2021, when the category experienced…
The travel industry is undergoing significant changes influenced by various factors and the aftermath of the pandemic. Airlines, hotels, travel agents, and the tourism industry in Chile have all experienced shifts in trends and customer preferences.…
The hotel sector has undergone a significant transformation in response to the evolving needs of guests. With the rise of remote work, travellers now seek hotels that offer high-speed internet bandwidth, open spaces for comfortable work environments,…
In 2023, the increase in mobility after the pandemic ended is set to help decelerate the retail volume decline that imaging devices had been suffering, as consumers have returned to enjoying life outdoors. Nevertheless, the substitution trend pushed…
As one of the best performing categories of alcoholic drinks over much of the review period, beer was expected to avoid significant struggles during 2022. These expectations seemed to be confirmed by results from the first half of the year. However,…
Sun care in Chile continued to experience a strong performance in 2022, with the category recording double-digit volume and value growth for a third consecutive year. In fact, sun care sales have doubled compared to pre-pandemic levels. One of the…
Fragrances, which recorded double-digit growth rates in 2021, witnessed a shift in momentum in 2022, with more moderate value growth and declining volume sales. This was driven by the mass segment, as increasingly price-sensitive consumers were…
Dogs and cats are generally considered to have very different characteristics. On the one hand, dogs have a greater capacity to adapt when their owners change their food (a situation which has become more frequent due to inflationary pressures). This…
In 2022, vending continued to benefit from consumers returning to schools and offices, and from overall more normal levels of movement within cities. Vending machines located in places such as streets and public transport areas saw a great…
2022 was a year in which consumers in Chile realised the effect that inflation was having on their pockets. There was a bumpy end to 2019, and 2020 was marked by the fear and uncertainty of the COVID-19 pandemic. However, 2021 was full of promise and…
Hiper de Lider, Walmart’s hypermarkets brand, which has long been perceived by Chilean consumers as the more affordable of the brands in the channel, continues to reach price-sensitive consumers by leveraging its “Precios que no se tocan”, (Prices…
Wipes continued to record a positive performance in 2022, driven by both personal wipes such as facial cleansing wipes, and home care options such as all purpose cleaning wipes, as concerned consumers attempted to maintain sanitised living…