Middle East

Explore the latest trends, demand drivers and growth opportunitie...

Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.

Country Report

Wearable Electronics in the United Arab Emirates

Jul 2024

Demand for wearable electronics in the United Arab Emirates continues to grow, driven by a smartwatch boom, potentially sidelining basic fitness trackers. However, inflation is pushing consumers towards "affordable indulgence" as they seek…

USD 1,100
Country Report

Portable Players in the United Arab Emirates

Jul 2024

Demand for portable players in the United Arab Emirates continues to rise, driven by the popularity of wireless speakers. This is mainly due to consumers preferring these portable options over built-in smartphone speakers or streaming services with…

USD 1,100
Country Report

Mobile Phones in the United Arab Emirates

Jul 2024

Demand for smartphones in the United Arab Emirates remains robust despite a further increase in unit prices, particularly in the case of Samsung devices. Samsung, known for its premium offerings, has seen a notable uptick in pricing, reflecting…

USD 1,100
Country Report

In-Car Entertainment in the United Arab Emirates

Jul 2024

Following consistent retail volume declines over the review period, driven by in-car navigation, overall demand for in-car entertainment in the United Arab Emirates is starting to stabilise. The recent floods experienced in the United Arab Emirates…

USD 1,100
Country Report

Imaging Devices in the United Arab Emirates

Jul 2024

Imaging devices in the United Arab Emirates is undergoing significant changes driven by several notable trends. Consumer spending habits and purchasing decisions are being influenced by various factors, including advancements in technology, shifting…

USD 1,100
Country Report

Home Video in the United Arab Emirates

Jul 2024

Demand for home video in the United Arab Emirates continues to rise, driven by televisions. The local market is witnessing a significant surge in demand for 98-inch models of televisions, with TCL and Hisense emerging as the top players driving this…

USD 1,100
Country Report

Home Audio and Cinema in the United Arab Emirates

Jul 2024

Demand for home audio and cinema in the United Arab Emirates continues to decline, as the category faces ongoing pressure from home video, which continues to record a strong performance within local consumer electronics. The increasing demand for…

USD 1,100
Country Report

Headphones in the United Arab Emirates

Jul 2024

Demand for headphones in the United Arab Emirates continues to grow, with the category experiencing a period of exciting growth and diversification. While wired headphones are losing ground due to the convenience of wireless options, the overall…

USD 1,100
Country Report

Consumer Electronics in the United Arab Emirates

Jul 2024

Demand for consumer electronics in the United Arab Emirates continues to rise in 2024. Despite a further increase in retail volumes, the significant rise in the average unit price of consumer electronics continues to push up more dynamic value sales…

USD 2,750
Country Report

Computers and Peripherals in the United Arab Emirates

Jul 2024

Despite remaining above pre-pandemic levels in 2024, retail volume sales of computer and peripherals in the United Arab Emirates continue to fall compared to the previous year due to economic conditions and inflation rates. These factors are…

USD 1,100
Country Report

Snacks in Oman

Jul 2024

Snacks in Oman is poised for gradual growth in 2024 due to a rising population and a recovering economy. Snack prices are slightly higher than average, but this may be offset by increased employment and purchasing power. Larger snack packages cater…

USD 2,450
Country Report

Snacks in Kuwait

Jul 2024

Snacks in Kuwait is experiencing a resurgence in 2024. Post-pandemic recovery and growing consumer spending are driving demand, with savoury snacks leading the pack. Modern grocery chains like Trolley and Hi&Buy are expanding their reach, while…

USD 2,450
Country Report

Snacks in Jordan

Jul 2024

In 2024, snacks in Jordan is experiencing a marginal decline due to reduced purchasing power among Jordanians. This economic strain is driving consumers to shift away from international brands in favour of more affordable local and regional…

USD 2,450
Cities

Tel Aviv in Israel

Jul 2024

The Tel Aviv in Israel report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 800
Cities

Jerusalem in Israel

Jul 2024

The Jerusalem in Israel report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 800
Cities

Irbid in Jordan

Jul 2024

The Irbid in Jordan report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth…

USD 800
Cities

Amman in Jordan

Jul 2024

The Amman in Jordan report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth…

USD 800
Cities

Tehran in Iran

Jul 2024

The Tehran in Iran report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth…

USD 800
Cities

Mashhad in Iran

Jul 2024

The Mashhad in Iran report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth…

USD 800
Cities

Baghdad in Iraq

Jul 2024

The Baghdad in Iraq report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth…

USD 800
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