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How Understanding Consumer Habits Uncovers White Space Opportunities for Innovation
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Passport AI: Live demo
Euromonitor International
Passport AI is specially designed to supercharge the power of our market intelligence expertise. Go beyond basic keyword searches as Passport AI delves deeper, uncovering hidden connections & trends.
Car Rental: Three Trends Driving Future Business Competitiveness
Fransua Vytautas Razvadauskas
Car rental brands need to prioritise three commercial areas to improve future competitiveness: advance new models of flexible ownership, implement more convenient online rentals and progressively adopt AI and big data applications in various business processes. The three trends will play an important role in articulating new sources of income, while also helping to reduce overhead costs in the long run.
Understanding the Pursuit of Value Megatrend in the Australian Beauty Market
Icey Huang
Despite navigating through the post-pandemic landscape and grappling with persistent high inflation and economic challenges, the Australian beauty and personal care market remains resilient and vibrant. Key factors such as affordability, efficacy, holistic health and wellness, and purposeful purchasing continue to drive market development. This article examines how brands and retailers are responding to these trends.
Traveller Segmentation: The Expanding Role of Cultural Explorers in Shaping Global Tourism
Christy Tawii
The global travel industry is expected to experience unprecedented growth in 2024, with 1.5 billion international trips forecast to generate a record-breaking USD1.9 trillion in tourism spending. Yet travel dynamics have changed profoundly due to global events such as the pandemic, wellness and sustainability and rapid technological advances.
How Understanding Consumer Habits Uncovers White Space Opportunities for Innovation
Anna Nelson
Innovation continues to be at the forefront of companies’ strategies, but how to uncover those fresh ideas and opportunities is often difficult. A pathway to discovering where and how to innovate lies in better understanding the habits, opinions, and needs of consumers. There are often opportunities where consumers can’t find a solution, leading to white spaces for companies to deliver on that competitors might not have explored yet.
Key Takeaways on the World Market for Cannabis
Lucas Pinto
Cannabis is probably the most disruptive and dynamic fmcg industry of them all. Regulatory changes have become more frequent across various regions, with most of them leaning towards wider liberation and acceptance. More and more consumers are turning to cannabis for different reasons, and a greater diversity of products has been emerging.
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Customer Loyalty in the MEA Region
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2024 Consumer Trends to Watch
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Join this webinar to uncover the biggest consumer trends in 2024. Learn about lifestyle and digital shifts that’ll impact your business strategy. Register now.
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