Depilatories will register muted constant value and volume growth over the forecast period. As beauty salons grow in popularity for hair removal, this will negatively impact retail value sales of depilatories.
Within depilatories, the main distribution channels are expected to remain modern grocery retailers and drugstores/parapharmacies, with both these channels projected to gain further ground over the forecast period. Also, due to the growing pressure on purchasing power, consumers will look for promotions on depilatories, especially in the short term.
Over the forecast period, depilatories brands are expected to increasingly focus on the promotion of razor and blade systems which not only have a lower environmental impact, but over the long-term are also a more economical option. Up until now, value sales have been modest in comparison with disposable formats.
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Understand the latest market trends and future growth opportunities for the Depilatories industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Depilatories industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.See All of Our Definitions
This report originates from Passport, our Depilatories research and analysis database.
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