Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Uruguay.
Sweet biscuits in Uruguay continued their positive trajectory in 2023, registering healthy growth in retail volume terms for the second consecutive year. This momentum is expected to carry over into 2024. The recovery of real wages has played a…
Sugar confectionery sales in Uruguay continued their robust growth in retail volume terms in 2023, with a similar positive trajectory anticipated for 2024. This marks the first full year of post-pandemic normalcy, and 2024 is expected to surpass…
2023 witnessed a positive GDP growth in Uruguay, marking a significant step towards post-pandemic recovery. This positive trend continued into 2024, with indulgence categories like snacks experiencing a boost in consumption. However, the overall…
Savoury snacks in Uruguay experienced a robust expansion in both volume and value terms in 2023, solidifying their position as the most dynamic category within snacks overall. This impressive performance is expected to continue in 2024. Several…
Ice cream sales volume in Uruguay encountered a contraction in 2023, and a similar trend is expected to persist in 2024. This decline can be attributed solely to adverse weather conditions. Compared to previous years, the weather since mid-2023 has…
Chewing gum sales in Uruguay are projected to exhibit positive growth in retail volume terms for the third consecutive year in 2024. However, despite this encouraging trend, the category has yet to fully recover from the pre-pandemic slump. This…
Chocolate confectionery sales boomed in Uruguay in 2023, driven primarily by a surge in promotional activity and discounted pricing. With inflation outpacing price increases in the category, manufacturers adopted aggressive promotional strategies…
Although Uruguay enacted the alcohol zero law for driving several years ago, its ongoing impact on wine consumption remained significant in 2023. High outing costs in Uruguay, coupled with the necessity of using a taxi due to the prohibition on…
In 2023, spirits in Uruguay was negatively impacted due to the economic situation in Argentina, which resulted in a decrease in local volume sales. The favourable dollar exchange rate in Argentina made the country highly affordable for Uruguayan…
RTDs was one of the biggest winners in alcoholic drinks in Uruguay in 2023. Amongst the different types of RTDs, spirit-based drinks put in the best performance over the review period as a whole. Growth has been in line with the trend towards…
Historically, cider/perry has struggled to establish itself in alcoholic beverages, primarily competing on price. This has led to its reputation as an economical, basic product available in large, accessible formats, lacking sophistication. As the…
Beer emerged as the most preferred alcoholic beverage among Uruguayans in 2023, accounting for more than half of total alcohol consumption. In recent years, there was a clear polarisation in consumption, favouring economic beer on the one hand and…
In 2023, the economic situation in Uruguay experienced a more negative turn than anticipated in the previous year, primarily due to drought conditions during the first half of the year. The GDP grew and overall consumption remained stable. Inflation,…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Uruguay covers production and consumption trends in agricultural commodities, energy…
Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…
In recent years, Uruguay has benefited from a stable economy and was able to remain strong despite the economic crisis faced by its neighbour Argentina. In fact, Uruguay’s economy posted positive growth in 2023 in a context in which its neighbour and…
The volume sales of cigars and cigarillos continued to grow in 2023. However, the category’s performance could have been even better if the price gap with Argentina had not been as large. The latter forced people to buy these products at the other…
In 2023, the retail volume sales of cigarettes posted an eighth annual consecutive decline. There were several driving forces behind this negative industry trend. On one hand, this was caused by a decline in smoking prevalence and a lower number of…
The number of households is set to increase slightly, while the average household size will remain unchanged in Uruguay over 2023-2028. Single person households will remain the dominant household type but the fastest household expenditure growth is…
The report examines the economic landscape of Uruguay and provides information on major monetary indicators, foreign trade and government finance. The economy expanded in real terms in 2023, driven by private consumption, government spending.…