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Digital From emerging digital shopping behaviours to the promise of a better connected shared world known as the metaverse, experts from across the globe explore the impact of technological advances on consumer-facing markets.

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Article

Europe: Top Consumer Trends in 2024

Stephen Dutton

Stephen Dutton

19 Jun 24

What is driving European consumer behaviour in 2024? Read this article for two consumer trends that are impacting brands in the region.

Article

Chart of the Month: Exploring Trends by Generation in Subscription Services

Paula Ferolla

Paula Ferolla

27 May 24

Over the past decade, subscription services have reshaped many of our habits and behaviours, providing us convenience and practicality. For instance, when looking for entertainment options, consumers can now access an endless variety of films and series from the comfort of their own sofas.

Article

Latin America: Top Consumer Trends in 2024

Rodrigo Mattos

Rodrigo Mattos

1 May 24

Latin America is one of the most diverse regions in the world. Strategies that work in Asia or Europe, for example, can’t simply be plugged and played into this unique region. Read this article for two consumer trends to watch in Latin America in 2024.

Article

Tech-Focused Investments: Retailers' Pursuit of New Concepts

Marija Milasevic

Marija Milasevic

22 Apr 24

The retail landscape is continuously transforming in response to evolving consumer needs. Retailers must introduce new concepts to adapt to changing shopping behaviour and market conditions. In 2023 retailers’ new launches were around five key areas: New Digital Interfaces, Responsible Retail, Simplified Shopping, Experiential Retail and Data-Driven Retail. These five themes encompass trends that are expected to have the most influence on the development of new concepts within the retail sector over the next five years.

Article

Decoding Channel Preferences in Consumer Foodservice

Mikaely Correa

Mikaely Correa

18 Apr 24

After the pandemic, despite players' expectations that circulation restrictions imposed during the crisis would stimulate consumers' desire to seek more out-of-home experiences, foodservice on-premises consumption (global value in USD current terms) has not yet returned to the levels seen in 2019 (pre-pandemic).

Article

ByteDance - TikTok’s Parent’s Financial Expansion Objectives: Where Does Union Mobile Pay Acquisition Fit?

David Zhang

David Zhang

15 Apr 24

In April 2024, ByteDance was reported to acquire Union Mobile Pay (UMP) for CNY1.4 billion (USD200 million), pending regulatory approval. ByteDance operates popular social media and commerce platforms (TikTok and Douyin). This article analyses its strategic objectives of financial expansion, and the key threats and opportunities in relation to financial industries. UMP is considered to be a key chess piece of the game.

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