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Colombia

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Colombia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Lodging (Destination) in Colombia

Sep 2023

Hostels, especially those in more remote areas of the country, are embracing current tourism trends by catering to the evolving preferences of backpackers. Beyond just accommodation, hostels are incorporating experiences that immerse travellers in…

USD 1,195
Country Report

Consumer Electronics in Colombia

Jul 2023

2022 into 2023 has been difficult for consumer electronics in Colombia, with a contraction in both volume and current value sales. Internal and external factors influenced shrinkage in many categories. Among the most significant was the fact that,…

USD 2,750
Country Report

Ice Cream in Colombia

Jun 2023

Recent figures from the Food Chamber of the National Association of Businessmen of Colombia (Andi) suggest a robust ice cream consumption rate in Colombia, with an annual per capita intake of 3.4 litres recorded in December 2022. Crucial to this…

USD 990
Country Report

Beer in Colombia

Jun 2023

Beer sales have been accelerating in Colombia over the review period, and this is reflected in the improvement in per capita consumption. Colombians tend to be heavy drinkers especially at weekends, but this pattern is shifting towards more moderate…

USD 1,195
Country Report

Cigarettes in Colombia

Jun 2023

During the review period, retail volume sales of cigarettes experienced a significant decline, which can be attributed to the overall reduction in smoking prevalence. However, in 2022, volume sales increased, although they did not reach pre-pandemic…

USD 1,195
Country Report

Fragrances in Colombia

May 2023

Overall, fragrances registered a significant fall in volume sales. However, that masks a story of two halves. Performance for mass fragrances was bleak, with a double-digit fall in volume sales. On the other hand, premium fragrances registered a…

USD 1,195
Country Report

Pet Products in Colombia

Apr 2023

Sales of pet products are anticipated to continue seeing solid if slowing growth in 2023. There has been a rapid increase in the number of pets, mainly dogs and cats, and many households have more than one cat or, as more frequently, a cat and a dog,…

USD 1,195
Country Report

Discounters in Colombia

Mar 2023

After a long process in which the company filed for bankruptcy, and after several salvage attempts, the Superintendency of Companies ruled the judicial liquidation of Mercadería’s Justo & Bueno brand. While a salvage plan could still be established,…

USD 1,195
Country Report

Surface Care in Colombia

Jan 2023

Due to the outbreak of COVID-19, strong volume growth was recorded in surface care. Surface care products with antibacterial formulations and multipurpose cleaners performed exceptionally well during 2020 and 2021, due to the practicality and…

USD 1,195
Country Report

Polishes in Colombia

Jan 2023

Polishes continued to record a declining trend in retail volume sales in 2022, with many consumers considering polishing to be a time-consuming chore, with consumers opting for more convenient products to maintain floors. Furniture and metal polishes…

USD 1,195
Country Report

Home Insecticides in Colombia

Jan 2023

In 2022, companies within home insecticides did not see their prices rise significantly; an opposing trend to what has been observed in other home care categories. As such, while price hikes negatively impacted retail volume sales in other areas, all…

USD 1,195
Country Report

Home Care in Colombia

Jan 2023

High inflation in goods and services is the most relevant issue to impact the performance of home care in 2022.

USD 2,750
Country Report

Air Care in Colombia

Jan 2023

Air care is among the most negatively impacted categories in 2022, with consumers being heavily impacted by rising price points and inflation, causing them to rethink their budgets. As such, air care products suffered from being viewed as…

USD 1,195
Country Report

Dermatologicals in Colombia

Sep 2023

Dermatologicals is expected to see higher value growth in 2023 than in the previous year. Value growth is partly being driven by escalating prices and partly by people returning to in-person medical consultations, which lead to more recommendations…

USD 990
Country Report

Confectionery Packaging in Colombia

Sep 2023

Demand for confectionery packaging recorded a sharp decline in 2020. Although consumers were spending more time at home due to COVID-19 and eating more snacks there, there was a reduction in impulse purchasing and on-the-go consumption among…

USD 990
Country Report

Travel in Colombia

Sep 2023

The year 2023 presented significant challenges for the Colombian tourism industry, driven by a combination of factors including the national economic slowdown, the removal of tax benefits such as VAT exemptions for tourism, the devaluation of the…

USD 2,450
Country Report

Booking in Colombia

Sep 2023

The year 2023 proved to be challenging for intermediaries within the travel industry, largely due to the bankruptcy of Viva Air and Ultra Air at the onset of the year. These events imposed significant economic and financial difficulties on travel…

USD 1,195
Country Report

Portable Players in Colombia

Jul 2023

Wireless speakers is driving growth in portable players in 2023. The key factors behind this are connectivity, portability, and specific functions such as voice assistants. Wireless speakers can synch with multiple smart devices – a must-have in…

USD 990
Country Report

Headphones in Colombia

Jul 2023

Although wireless headbands and TWS earbuds performed well in 2023, sales in these subcategories have not been enough to offset macro category decline.

USD 990
Country Report

Sun Care in Colombia

May 2023

Sun care was the best performing beauty and personal care product in 2022. In spite of high inflation caused by factors such as continuing global supply disruptions and local currency devaluation, sun care registered double-digit current and constant…

USD 1,195
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