Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Africa. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
HDPE bottles, already the leading pack type in the industry, have been gaining further share in the home care market in South Africa in recent years, driven, in part, by the increasing adoption of e-commerce. As more consumers turn to online shopping…
Demand for wearable electronics in South Africa continues to grow strongly. Consumers are becoming increasingly aware of the benefits linked to adopting a healthy lifestyle, resulting in them engaging in daily physical activity, including going to…
Demand for portable players in South Africa continues to grow, although this is mainly being driven by the dominant format of wireless speakers. The latter’s consistent growth is due to its convenience, and more specifically, its ability to be used…
Despite a marginal drop in retail volume sales, demand for smartphones in South Africa remains above pre-pandemic levels. The decline is also much slower compared to the previous year’s drop, with the category showing signs of a more positive…
In-car entertainment in South Africa continues to experience a steady decline in retail volume sales due to a number of shifts in consumer preferences and technological advancements. This trend has been evident for much of the review period and can…
Following a positive performance during the previous three years, demand for imaging devices in South Africa is starting to decline in 2024, with both digital cameras and digital camcorders proving less essential to consumers during a challenging…
As a result of inflationary pressures and rising interest rates towards the end of the review period, demand for home video in South Africa continues to decline due to eroded disposable incomes, forcing many consumers to prioritise their spending on…
Overall demand for home audio and cinema in South Africa is stagnating, but remains marginally above pre-pandemic levels. With inflationary pressures eroding consumers’ disposable income, many individuals are having to forego additional home audio…
After experiencing five consecutive years of robust double-digit retail volume growth, demand for TWS earbuds in South Africa is marginally slowing. However, it remains the leading growth driver of overall headbands, dominating demand. TWS earbuds…
Despite marginal retail volume declines in early 2024, demand for consumer electronics in South Africa remains above pre-pandemic levels. The severity of this decline differs across categories, with portable consumer electronics recording the lowest…
Following significant retail volume growth in 2020 as a result of pandemic-induced home seclusion and the immediate years succeeding it, demand for computer and peripherals in South Africa continues to be challenged in 2024 as it did the previous…
In 2023, glass jars remained the dominant pack type for chocolate spreads, favoured by leading brands such as Nutella. Glass jars are mainly used for chocolate spreads packaging as they help showcase the product's texture and quality, thereby…
Home cooking is popular among South African consumers, which was helping to drive growth in the use of dry recipe sauces in 2023. While flexible plastic remains the leading pack type in this category, and was also recording growth in its unit volumes…
In 2023, the demand for shelf stable seafood recorded strong growth due to rising prices for fresh seafood as a result of increased transportation costs, prompting more consumers to opt for shelf stable alternatives. Metal food cans are the dominant…
In recent years, the demand for frozen fruit has been increasing as consumers embrace convenient on-the-go consumption trends. In 2023, this trend was notably evident in the increased popularity of frozen fruit packaged in plastic pouches. This pack…
In 2023, brick liquid cartons continued to dominate packaging unit volumes in plant-based dairy products. This is the leading pack type used in plant-based milk, which is the dominant product area in the overall plant-based dairy category. Brick…
Demand for convenience among increasingly time-pressed consumers continued to drive up sales of ready meals in South Africa at the end of the review period, thereby benefitting the dominant packaging type of folding cartons. Demand was being driven…
In 2023, South Africa’s GDP growth slowed to 0.6% – underperforming compared to the Middle East and Africa’s average of 2.3%. Increased private and public spending, and a rise in gross fixed capital formation supported the economy during 2023;…
Brick liquid cartons are widely favoured for packaging flavoured milk and milk-based products in South Africa due to their lightweight and durable nature. These containers offer a convenient solution for both manufacturers and consumers. They are…
Flexible plastic and folding cartons are the main packaging choices for boxed assortments. Flexible plastic offers an excellent barrier against moisture and air, ensuring the chocolates remain fresh and retain their flavour for an extended period.…