The world's most comprehensive market research on consumer produc...
The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Kuwait.
In 2023, hot drinks recovered fully from the COVID-19 pandemic, which positively impacted the off- and on-trade, with the latter seeing the strongest recovery. Unlike many other countries across the world, Kuwaitis are being less affected by global…
Kuwait’s hot climate, fast pace of life and unpotable drinking water present strong opportunities for soft drinks players. However, the health and wellness trend, and particularly rising concern over the country’s rates of obesity and diabetes, have…
Kuwait is an affluent country largely populated by people with cultural and religious imperatives to adhere to strict hygiene practices, thus presenting significant opportunities for home care brands. In line with this, home care saw steady gains in…
In 2023, tissue and hygiene is witnessing a shift towards higher quality products over cheaper alternatives, benefiting various categories. Growing awareness of reproductive health and baby care is driving demand for sanitary care and…
Tobacco remains under pressure in 2022, despite the pandemic coming to an end. Cigarettes continues to see volume decline, while cigars and cigarillos have returned to growth after witnessing decline in 2021. The outbreak of COVID-19 in 2020…
Snacks remain popular in Kuwait seeing healthy growth in 2022 and 2023. Sales are being supported by the expansion of modern grocery retailers and the rise of e-commerce which is improving access to a range of snacks. Despite this, the country’s high…
In 2023, staple foods perform well due to their essential nature. There is a shift towards convenience, as consumers fully resume pre-COVID-19 habits. Bread is the main staple, with rice highly popular. There is also a move to healthier variants as…
The sale and consumption of alcoholic drinks are illegal in Kuwait and, therefore, 100% of sales generated in Kuwait’s alcoholic drinks industry comes from non alcoholic beer. The category saw an upturn in its performance in 2022 as it witnessed some…
Positive growth was seen in retail in 2022 as shopping in malls remained a popular pastime among Kuwaitis. However, e-commerce boomed during the year as investment in tech start-ups brought more convenience to consumers. Kuwait’s population is young,…
Frequent government changes have led to political instability in Kuwait and corruption is pervasive, although state finances remain in rude health. A strong economic performance is due to high oil prices, as well as solid domestic demand, but…
The harsh climatic conditions in Kuwait with extreme heat, rising pollution and large amounts of dust continue to play a key role in driving demand across key OTC categories, in particular analgesics and cough, cold and allergy (hay fever) remedies.…
In 2023, dairy consumption remains high despite the many negative factors that are currently impacting the industry, such as inflation and Kuwaitisation, which has resulted in decreased population. Nonetheless, due to the industry’s essential nature,…
Affluent groups are attracted by premium products while low-income expatriates prefer lower-priced offerings. In 2022, most products had fully recovered from the COVID-19 pandemic and benefited from a rising health and wellness trend, largely fuelled…
In 2023, Kuwait is facing economic challenges due to both global inflation and the restrictions on expat entries, causing a slowdown in demand for cooking ingredients. Inflation, notably soaring cooking oil prices, directly affected both…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Kuwait covers production and consumption trends in agricultural commodities, energy…
The number of households is set to increase moderately in Kuwait over 2022-2027, with couples with children remaining the dominant household type. In 2022 household spending was affected by inflation, which stood at 4.1% elevating living costs. The…
Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…
This report assesses the business environment in Kuwait, focusing on the regulatory environment, stability of the financial system, FDI intake, labour market flexibility and skillset, trade openness, mobility infrastructure, ICT adoption and…
The report examines the economic landscape of Kuwait and provides information on major monetary indicators, foreign trade, investments and government finance. The economy in Kuwait expanded in real terms in 2022, driven by increasing public and…
Population expansion in Kuwait will be driven by positive natural increase and net migration up to 2040. Foreign citizens will continue to account for the majority of the population due to the country’s historic and continuing reliance on foreign…