Butter and spreads is projected see modest retail volume and value (constant 2024 prices) growth over the forecast period. However, overall growth is due the performance of margarine and spreads, with butter and cooking fats set to see declines.
Sustainability remains a long-term trend that is expected to accelerate and increasingly inform innovation, new product development and demand in the forecast period. Despite the efforts of industry players to postpone changes in the law, the new tax on non-reuseable plastic came into force in January 2023, with the aiming of encouraging more sustainable practices.
Unlike margarine, which is a processed food that can vary in taste, texture and ingredients, butter is often associated with a natural and authentic flavour that dampens concerns about the fat content. Spanish consumers are likely to place a value on taste, opting increasingly for high-quality full fat yellow butter.
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Understand the latest market trends and future growth opportunities for the Butter and Spreads industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Butter and Spreads industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Butter and Spreads
This is the aggregation of butter, cooking fats and margarine and spreads.
See All of Our DefinitionsThis report originates from Passport, our Butter and Spreads research and analysis database.
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