No interest rate cut is expected until the end of 2024. In addition, the Norwegian krone is set to remain weak against key currencies like the US dollar and euro until 2025.
Butter and spreads in Norway is projected to see slight-to-marginal retail volume and strong-to-slight retail value (constant 2024 prices) growth over the forecast period. Butter is expected to maintain a growth trajectory as players look to develop more natural and organic options in line with the healthier eating habits and choices of local consumers.
The demand for natural and less processed products is expected to continue, prompting producers to innovate and adapt to meet changing demands. In this vein, Mills has launched a new butter, Normalsaltet, which carries healthier and more sustainable claims.
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Understand the latest market trends and future growth opportunities for the Butter and Spreads industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Butter and Spreads industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Butter and Spreads
This is the aggregation of butter, cooking fats and margarine and spreads.
See All of Our DefinitionsThis report originates from Passport, our Butter and Spreads research and analysis database.
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