The unit prices of butter are set to remain significantly higher compared to margarine and spreads brands over the forecast period. For the vast majority of consumers in Bosnia and Herzegovina, this will continue to be a deterrent when making purchasing decisions.
While margarine and spreads is set to post negative retail volume growth over the forecast period, butter is set to maintain moderate and convincing positive retail volume growth. In light of the negative demographic growth, this means butter is set to perform very stably due to its high popularity and the impact of health and wellness trends.
Cooking fats is set to remain an inactive category due to its low level of development and insignificant brand presence, resulting in a lack of competition and visibility, which will prevail over the forecast period. Over the forecast period, butter and spreads will continue to witness an increased presence of new spreads that are advertised as blends of butter and vegetable oils.
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Understand the latest market trends and future growth opportunities for the Butter and Spreads industry in Bosnia and Herzegovina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Butter and Spreads
This is the aggregation of butter, cooking fats and margarine and spreads.
See All of Our DefinitionsThis report originates from Passport, our Butter and Spreads research and analysis database.
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