As the demand for and distribution of vegan food is growing rapidly in Belgium, the vegan trend is set to gather momentum in the health and wellness snacks market during the forecast period. As the offer of vegan snacks is still highly limited in traditional stores, the vegan niche could prove to be a real opportunity for snacks manufacturers.
Combining interest in health and wellness with concerns about the environment and animal welfare, the growing demand for vegan snacks underlines the fact that health and wellness trends will increasingly be tied to ethical considerations going forward. Consumers are increasingly taking factors such as environmental and social sustainability into account when making purchasing decisions in snacks, as well as other product areas.
As well as looking to reduce their consumption of salt, fat and, particularly, sugar, consumers are increasingly looking for products that offer active health benefits. They now pay more attention to the product content, choosing goods with additional functional benefits, such as a higher Nutri-Score, protein content, and so on.
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Understand the latest market trends and future growth opportunities for the HW Snacks industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Snacks industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This report originates from Passport, our HW Snacks research and analysis database.
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