In the forecast period, oral care in France is expected to see a negligible retail volume CAGR, along with a stronger current value CAGR. Price sensitivity is expected to emerge as a prominent concern in the forecast period.
The trend towards natural and eco-friendly products, which is being driven by growing concern to minimise packaging waste and reduce the environmental footprint of disposable oral care products, is expected to reshape the future of oral care in the French market.
The current focus on teeth sensitivity and gum protection is expected to remain in the forecast period. This will especially affect toothpaste, with brands focusing their innovations on products with therapeutic functions, aligned with consumer trends.
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Understand the latest market trends and future growth opportunities for the Oral Care industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Oral Care industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Oral Care
This is the aggregation of toothpaste, toothbrushes, mouthwashes/dental rinses, denture care, mouth fresheners at-home teeth whiteners and dental floss.
See All of Our DefinitionsThis report originates from Passport, our Oral Care research and analysis database.
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