One key trend that defines the current state of affairs in oral care is its overall stagnation. This is particularly true for core oral care categories like manual toothbrushes and toothpaste.
Electric toothbrushes, however, stand out as a bright spot. This category has been, and is expected to remain, the primary driver of value creation in oral care.
While core categories face challenges, there is a gradual rise in demand for peripheral oral care solutions like dental floss, mouthwash, and tooth whiteners. Traditionally, these have not been as widely adopted as toothbrushes and toothpaste.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Oral Care industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Oral Care industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Oral Care
This is the aggregation of toothpaste, toothbrushes, mouthwashes/dental rinses, denture care, mouth fresheners at-home teeth whiteners and dental floss.
See All of Our DefinitionsThis report originates from Passport, our Oral Care research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!