Two-thirds of French consumers were obese or overweight in 2023 and this is becoming a growing concern due to strong links between a person’s weight and non-communicable diseases such as cardiovascular disease, cancer and type-2 diabetes. With this in mind it is expected that consumers will increasingly look to follow healthier diets, including switching to healthier soft drinks options.
Energy boosting claims look set to see strong growth within soft drinks in volume and value terms over the forecast period. Demand for products with this positioning will continue to be bolstered by the long-term trend towards busier, on-the-go lifestyles in France.
Brain health and memory is also expected to record positive growth in volume and value terms over the forecast period. Population ageing in France will remain a key driver of demand for these types of products.
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Understand the latest market trends and future growth opportunities for the HW Soft Drinks industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Soft Drinks industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of the following categories; Carbonates, Fruit/vegetable juice, Bottled water, Functional drinks, Concentrates, RTD tea, RTD coffee and Asian speciality drinks. For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See All of Our DefinitionsThis report originates from Passport, our HW Soft Drinks research and analysis database.
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