Singapore’s government has been prioritising healthy eating by implementing various campaigns and measures aimed at raising awareness among local consumers about the importance of making healthier food choices. For example, the Nutri-Grade scheme, which requires all beverages exceeding 5% sugar and 1.
Vegan, vegetarian and plant-based cooking ingredients and meals are likely to increase in popularity as a higher number of local consumers become interested in both the environment and animal welfare. These products are also often perceived to be healthier than meat and dairy based products.
Increasing awareness of the links between diet, a healthy metabolism and immune health is expected to lead more consumers to search for cooking ingredients and meals that promote specific health benefits. For example, brain health and memory, which is a health benefit type of health and wellness attribute, is anticipated to record growth in cooking ingredients and meals over the forecast period, albeit from a low base.
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Understand the latest market trends and future growth opportunities for the HW Cooking Ingredients and Meals industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Cooking Ingredients and Meals industry in Singapore, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of edible oils, meals and soups, sauces, dips and condiments and sweet spreads For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See All of Our DefinitionsThis report originates from Passport, our HW Cooking Ingredients and Meals research and analysis database.
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