Demand for colour cosmetics in the United Arab Emirates is set to remain robust over the forecast period, buoyed by consistent performance and a strong presence in the premium segment, largely fuelled by tourism and local residents' purchasing habits. For the first time in several years, value growth of colour cosmetics surpassed that of skin care, with this trend expected to continue over the forecast period.
Beauty players are tapping into the sales opportunities presented by younger consumers in the United Arab Emirates by creating products tailored to their unique needs and preferences. This involves developing formulations suitable for their age, fashionable packaging, and targeted marketing campaigns.
The proliferation of intricate looks focusing on the lips by beauty influencers on social media, which often involve layering multiple lipstick and lip gloss products, has attracted many younger consumers in the United Arab Emirates. When influencers demonstrate these techniques, they showcase the versatility and potential of various lip products, encouraging their followers to experiment and purchase multiple items to recreate the looks themselves.
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Understand the latest market trends and future growth opportunities for the Colour Cosmetics industry in United Arab Emirates with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Colour Cosmetics industry in United Arab Emirates, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Colour Cosmetics
This is the aggregation of facial make-up, eye make-up, lip products, nail products and colour cosmetics sets/kits.
See All of Our DefinitionsThis report originates from Passport, our Colour Cosmetics research and analysis database.
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