Retail value (constant 2023 prices) sales of premium beauty and personal care are projected to continue to grow over the forecast period. As consumers resume pre-pandemic lifestyles, they are likely to spend a little more on beauty and personal care products to pamper themselves and relieve the stress of increasingly hectic and demanding lives.
The cost of packaging is expected to increase over the forecast period, notably for sustainability reasons. This trend is set to drive innovation, with players looking to reduce pack size and weight.
Premium beauty and personal care is set to see renewed new product launches and innovation as manufacturers try to cater to the evolving demands of higher-end Swiss consumers in the post-pandemic period. These consumers are displaying a more individualised approached to beauty and wellbeing, as well as interest in balanced and matching sets.
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Understand the latest market trends and future growth opportunities for the Premium Beauty and Personal Care industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Premium Beauty and Personal Care industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Premium Beauty and Personal Care
This is the aggregation of premium colour cosmetics, fragrances, deodorants, skin care, sun care, baby and child-specific products, bath and shower and hair care.
See All of Our DefinitionsThis report originates from Passport, our Premium Beauty and Personal Care research and analysis database.
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