Retail volume sales of yoghurt will continue to increase over the review period in both volume and current value terms. One notable trend will be an increase in demand for functional products such as kefir, that are perceived as beneficial for digestive health.
Yoghurts rich in protein, such as skyr, are also likely to grow in importance over the forecast period. Private label lines are even tapping into these trends, with retailer Continente, for example, offering skyr-type high protein yoghurt in a drinkable format.
While the annual rate of inflation is set to decline over the next few years, consumers will likely remain cautious in terms of their spending, Consequently, private label ranges are expected to grow, not only due to their lower prices but also because they are increasingly perceived by consumers as offering decent quality. Retailers will also continue to broaden their product ranges, with options in almost all segments.
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This is the aggregation of sour milk products and yoghurt. Note: Plant-based yoghurt and sour milk products should be excluded from this category and tracked under plant-based yoghurt.
See All of Our DefinitionsThis report originates from Passport, our Yoghurt and Sour Milk Products research and analysis database.
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