Food Preparation Appliances in Morocco

January 2024
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Overview:

Understand the latest market trends and future growth opportunities for the Food Preparation Appliances industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Food Preparation Appliances industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Food Preparation Appliances in Morocco report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Food Preparation Appliances in Morocco?
  • Which are the leading brands in Morocco?
  • How are products distributed in Morocco?
  • To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
  • How are considerations such as urban development and the rise in single-person households determining sales growth?
  • Where is future growth expected to be most dynamic?
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Food Preparation Appliances in Morocco - Category analysis

KEY DATA FINDINGS

Modern and healthy lifestyles drive demand for food preparation appliances
Affordability is key to uptake in the category
E-commerce grows from a low base
Promotional efforts key to driving sales
Consumers looking for innovative appliances to support modern living
E-commerce offers growth opportunities for category
Table 1 Sales of Food Preparation Appliances by Category: Volume 2018-2023
Table 2 Sales of Food Preparation Appliances by Category: Value 2018-2023
Table 3 Sales of Food Preparation Appliances by Category: % Volume Growth 2018-2023
Table 4 Sales of Food Preparation Appliances by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Food Preparation Appliances: % Volume 2019-2023
Table 6 LBN Brand Shares of Food Preparation Appliances: % Volume 2020-2023
Table 7 Distribution of Food Preparation Appliances by Format: % Volume 2018-2023
Table 8 Forecast Sales of Food Preparation Appliances by Category: Volume 2023-2028
Table 9 Forecast Sales of Food Preparation Appliances by Category: Value 2023-2028
Table 10 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2023-2028
Table 11 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2023-2028

Consumer Appliances in Morocco - Industry Overview

Consumer appliances in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
Table 12 Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2024
Table 13 Replacement Cycles of Consumer Appliances by Category 2018-2024
Table 14 Sales of Consumer Appliances by Category: Volume 2018-2023
Table 15 Sales of Consumer Appliances by Category: Value 2018-2023
Table 16 Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 17 Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 18 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 19 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 22 Sales of Small Appliances by Category: Volume 2018-2023
Table 23 Sales of Small Appliances by Category: Value 2018-2023
Table 24 Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 25 Sales of Small Appliances by Category: % Value Growth 2018-2023
Table 26 NBO Company Shares of Major Appliances: % Volume 2019-2023
Table 27 LBN Brand Shares of Major Appliances: % Volume 2020-2023
Table 28 NBO Company Shares of Small Appliances: % Volume2019-2023
Table 29 LBN Brand Shares of Small Appliances: % Volume2020-2023
Table 30 Distribution of Major Appliances by Format: % Volume 2018-2023
Table 31 Distribution of Small Appliances by Format: % Volume 2018-2023
Table 32 Forecast Sales of Consumer Appliances by Category: Volume 2023-2028
Table 33 Forecast Sales of Consumer Appliances by Category: Value 2023-2028
Table 34 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2023-2028
Table 35 Forecast Sales of Consumer Appliances by Category: % Value Growth 2023-2028
Table 36 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2023-2028
Table 37 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2023-2028
Table 38 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2023-2028
Table 39 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2023-2028
Table 40 Forecast Sales of Small Appliances by Category: Volume 2023-2028
Table 41 Forecast Sales of Small Appliances by Category: Value 2023-2028
Table 42 Forecast Sales of Small Appliances by Category: % Volume Growth 2023-2028
Table 43 Forecast Sales of Small Appliances by Category: % Value Growth 2023-2028

DISCLAIMER

Summary 1 Research Sources
The following categories and subcategories are included:

Food Preparation Appliances

  • Blenders
  • Food Processors
    • Centrifugal Juicers
    • Slow Juicers
  • Mixers
  • Other Food Preparation Appliances

Food Preparation Appliances

Food preparation appliances includes food processors, blenders, mixers, juice extractors, citrus pressers, other food preparation appliances (eg pasta makers, electric mincers, smoothie makers, grinders and electric whisks)

See All of Our Definitions
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This report originates from Passport, our Food Preparation Appliances research and analysis database.

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