While the 2023-2024 period presented significant challenges for savoury snacks in Latvia, the forecast period offers a more promising outlook. The anticipated stabilisation of price volatility will provide a much-needed reprieve for market players.
Savoury snacks will see continued growth over the forecast period, driven by the transition towards packaged products suitable for on-the-go consumption. As consumers’ lifestyles become increasingly busier, there will be a rise in interest in products suitable for on-the-go consumption in convenient packaging formats.
Following a period of decline in 2023 and 2024, Lay's is expected to actively pursue market recovery strategies throughout the forecast period. Given Lay's historical popularity as a major brand within the category, there is a strong foundation for a comeback.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Savoury Snacks industry in Latvia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Savoury Snacks
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other categories of savoury snacks.
See All of Our DefinitionsThis report originates from Passport, our Savoury Snacks research and analysis database.
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