During the early part of the forecast period, challenging economic conditions are expected to force Italian consumers to reduce their expenditure on items perceived as luxuries, for example, forgoing foreign trips to spend their holidays at home. This could lead to a situation similar to that experienced during the height of the pandemic, when consumers, unable to travel, spent more time in their gardens or on their balconies, meeting family and friends for open-air barbecues and other similar gatherings.
Climate research suggests the temperatures will continue to rise globally, impacting Italy with some differences depending on area. Historically, consumers have purchased moth proofers only in the spring and summer.
Environmental sustainability is expected to continue to permeate all aspects of consumers’ lives over the forecast period. As such, demand for ecological home insecticides is likely to increase, like insecticide coils made with vegetable fibre, for example.
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Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Insecticides industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Insecticides
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.
See All of Our DefinitionsThis report originates from Passport, our Home Insecticides research and analysis database.
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