Retail volume sales of insecticides are anticipated to see moderate growth over the forecast period. If inflationary pressures persist in 2024, sprays and coils are likely to continue gaining traction, while electric insecticides should lose further popularity.
Eco-friendly products are not widespread in home insecticides, and this is unlikely to change in the short term. One drawback for the development of eco-friendly formulations is that it requires a change in INVIMA registration, which is not only costly but also time-consuming.
The competitive landscape is projected to remain stable throughout the forecast period, with SC Johnson & Son Colombiana SA maintaining its dominant position. Private label is likely to further challenge established brands like Raid or Baygon in the upcoming years, following its strong progress over the review period.
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Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Insecticides industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Insecticides
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.
See All of Our DefinitionsThis report originates from Passport, our Home Insecticides research and analysis database.
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