Home insecticides is set to record stable retail volume growth over the forecast period, as consumers are expected to continue to focus on hygiene and safety in the home. The ability of insects to carry and transmit viruses has been extensively covered by the international media, with Chagas disease, commonly transmitted by the faeces of blood-sucking insects, being endemic in some areas.
A continued move towards natural and environmentally-friendly products is likely in home insecticides, led by younger, urban consumers, who tend be especially concerned about the environmental impact of the products they use, and are hence seeking less toxic, more sustainable products. Raid has already launched a product with water-based technology, offering consumers an eco-friendly alternative.
Although the share of sales of home insecticides via retail e-commerce fell after the peak seen in 2020, in the first year of the pandemic, in 2023 it remained a far more significant channel than in 2019, and still offers opportunities for players in the category. E-commerce favours the exposure of new brands, and drives price competition in the category.
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Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Home Insecticides
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.
See All of Our DefinitionsThis report originates from Passport, our Home Insecticides research and analysis database.
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