The preventative health trend will continue driving demand for dietary supplements over the forecast period. Indeed, the market is far from saturated, and as Swedes become more educated and knowledgeable about the potential benefits of these products, they will begin to use them on a more regular basis.
Swedes are widely thought to be in the frontline in the global debate about environmental issues, including climate change. It is therefore likely that over the forecast period, consumers will pay more attention to the environmental impact of dietary supplements.
The major players within dietary supplements are set to continue to focus on developing their e-commerce capabilities over the forecast period, while at the same time new, smaller players will also enter the market. This will continue to drive strong competition and growth within the channel, which will result in lower prices and further challenges to physical stores.
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Understand the latest market trends and future growth opportunities for the Dietary supplements industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in Sweden, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Dietary supplements
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.
See All of Our DefinitionsThis report originates from Passport, our Dietary supplements research and analysis database.
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