Small local grocers are deeply ingrained in the fabric of Nigerian communities, serving as vital hubs for everyday essentials. Despite increasing competition from modern retail channels like supermarkets and discounters, local grocers maintain a stronghold due to their proximity, affordability, and personalised service.
Facing cash crunch challenges, small local grocers are embracing digital payments to streamline operations and enhance financial management. This shift towards digitalisation is expected to gain momentum, driven by government-led financial inclusion initiatives and consumer demand for convenient payment options.
Amidst a burgeoning entrepreneurial landscape, unemployed individuals are turning to low-cost start-ups, with small local grocers emerging as an attractive option. With minimal capital requirements and a ready market of consumers seeking everyday essentials, local grocers offer a viable opportunity for aspiring entrepreneurs.
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Understand the latest market trends and future growth opportunities for the Small Local Grocers industry in Nigeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Small Local Grocers industry in Nigeria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Small local grocers are mostly independent retail outlets (with a selling space of under 400 square metres), kiosks, market stalls or street vendors, owned by families and/or run on an individual basis, and with a primary focus on selling food/beverages/tobacco and other groceries. Small local grocers also includes ethnic grocery stores that specialize in foreign brands and food types, health food stores, confectioners/newsagents/tobacconists (CTNs), food & drink souvenir stores, legally registered mobile shops that are run out of a truck, and regional specialty stores. Retail sales from farmers markets, farms, vineyards, or similar producers are also included in small local grocers. Outlets located within wet markets in Southeast Asia (often located in government-owned multi-story buildings) should be counted as separate outlets.
See All of Our DefinitionsThis report originates from Passport, our Small Local Grocers research and analysis database.
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