Retail volume and value sales of eyewear continue to rise in Mexico, as they recover from a pandemic slump across most product categories. New product launches, the rise of digital platforms to connect with consumers, and attractive promotional prices and packages are helping to energise the demand.
Many Mexicans continue to follow hybrid working models, which leads to further time spent in front of computers and other digital devices. Euromonitor International’s Voice of the Consumer: Lifestyle Survey indicates that 25% of Mexican consumers work from home on a daily basis, with 40% reporting working from home weekly, while 39% of Mexicans report studying from home on a weekly basis.
Mexican eyewear is led by several multinational players. The competitive landscape of contact lenses is dominated by Alcon Laboratorios SA de CV and Johnson & Johnson de México SA de CV in retail value sales terms.
Euromonitor International’s Voice of the Consumer: Lifestyle Survey indicates a further move away from in-person purchases of eyewear by Mexican consumers. Furthermore, 28% of Mexicans are extremely interested and 27.
Demand for eyewear is set to further rise in Mexico as local consumers continue to emerge from the pandemic slump and re-engage more actively with their vision health. The demand is expected to be supported by players’ activities to encourage consumer use of wider product ranges and innovation, partner with healthcare providers to increase awareness of vision health, as well as collaborate with private and exclusive brands to offer greater choice, including more affordable options.
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Understand the latest market trends and future growth opportunities for the Eyewear industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories:
If you're in the Eyewear industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Eyewear
Eyewear is the aggregate of contact lenses, spectacles and sunglasses.
See All of Our DefinitionsThis report originates from Passport, our Eyewear research and analysis database.
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