Retail sales of premium and luxury cars are expected to increase at a current value CAGR of 8% (5% CAGR at 2023 constant prices) over the forecast period to reach BRL22.5 billion in 2023.
Electric cars have seen rapid growth globally, especially in the richest countries, but are still a niche in the Brazilian market. However, they are gradually gaining ground.
Automakers have big plans for the electric vehicle (EV) market in Brazil. In addition to models from traditional legacy brands such as Audi (Q8 e-tron), BMW (iX1, i7) or Mercedes Benz (EQE SUV), three players have announced plans to be producing EVs locally by 2024.
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Understand the latest market trends and future growth opportunities for the Premium and Luxury Cars industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Premium and Luxury Cars industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Passenger car vehicles providing exceptional comfort, aimed at the premium market and at drivers wanting a higher level of performance and handling or a vehicle that gives the impression of being capable of high-speed motoring. These cars are generally designed to appeal to high earning, status led consumers and generally retail at US$75,000 plus Example models include: Aston Martin, Ferrari, Jaguar, Bentley, Porsche, McLaren, Maserati, Rolls-Royce and Tesla
See All of Our DefinitionsThis report originates from Passport, our Premium and Luxury Cars research and analysis database.
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