Our methodologies Meticulous data collection, expert processing of information, a rigorous approach to data handling and our reputable sources are all fundamental to the service we provide. We retain complete control over the quality, reliability and veracity of the data we build and own, making our sources transparent.
Card Data Science

Data science

Data science applies the latest techniques in big-data processing, machine learning and artificial intelligence (AI) to organise and transform vast amounts of unstructured product information into business insights.

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Card Forecasting

Forecasting

Our award-winning forecasts provide econometric and expert-based projections for category market sizes, macroeconomic, consumer income and demographic variables.

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Card Macro Analysis

Macro analysis

Our unique statistical data, insights and analytics tools provide a detailed picture of socioeconomic, environmental and industry trends across the world.

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Card Global Surveys

Global surveys

We survey consumers and industry experts to identify global emerging trends and opportunities in markets around the world.

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Card Trend Analysis

Trend analysis

Our trends analysis identifies shifts in habits, values and priorities that impact how consumers live, work, shop and play.

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Card Market Analysis

Market analysis

Our market analysis entails unique market sizing and competitor landscape, backed by key consumer goods and service industry insights comparable across 200 countries.

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