Cannabis

Market research on the Cannabis industry. Standardised and cross-...

Market research on the Cannabis industry. Standardised and cross-comparable statistics including total market and format sizes, cannabinoid content, distribution and industry trends and sub-category level information

Strategy Briefing

Need States in Nicotine and Cannabis

Jan 2024

Increasingly substance-literate consumers are engaging with greater intensity with outcome-orientated positionings in cannabis and newer nicotine formats – a phenomenon which has clear consequences for the way in which manufacturers in these…

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Strategy Briefing

World Market for Cannabis

May 2023

Despite a stutter in 2022 (13% growth vs 30% in 2021), caused by the prior year’s strong performance, price compression, consumer churn and a more uncertain macro environment, the legal cannabis market is expanding rapidly, as wider legalisation and…

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Strategy Briefing

Emerging Cannabis Markets: A Taxonomy

Oct 2023

Cannabis is a global emerging market. This report presents a classification for emerging cannabis markets that allows us to understand the market context and opportunities. The classification is based on several factors and is not exclusionary. We…

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Strategy Briefing

European Cannabis Regulation: Current State and Future Evolution

Jan 2024

In the last decades, the legislative landscape on cannabis has been constantly evolving in Europe. Countries have been going through legal developments with different speeds and directions, and ditto on a regional level. The legal inconsistencies and…

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Strategy Briefing

Voice of the Consumer: Cannabis Survey 2022

Dec 2023

The cannabis industry has been evolving in distinct paces around the world, with different dynamics across the CBD, medical and adult-use segments. In such context, it is vital to understand the current and potential consumers in more depth. This…

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Strategy Briefing

Regulatory Dynamics in Nicotine and Cannabis

Jun 2023

The impact of regulation across both the tobacco and the cannabis industries is immense, with the former experiencing ever tightening frameworks, often even on newer, less harmful forms of consumption, and the latter going through a period of rapid,…

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Strategy Briefing

US Cannabis State Profiles

Oct 2022

The US is the world’s dominant cannabis market accounting for 86% of global sales. It is constituted by a series of state markets each with differing characters, regulatory framework and stages of development. In the continuing absence of federal…

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Strategy Briefing

What’s Happening in Cannabis: Q4 2022

Jan 2023

This briefing covers the main developments impacting the cannabis industry in the last quarter of 2022, including regulatory updates in all regions, macroeconomic, industry and market updates, as well as new product developments in the cannabis…

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Strategy Briefing

Cannabis in Western Europe

Jan 2022

Strong movements across Western European markets towards the legalisation of medical and recreational cannabis are expected to reshape the undeveloped Western European cannabis market, and accelerate the migration from the massive illicit cannabis…

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Strategy Briefing

Cannabis Beverages: Raising a Glass to New Rituals and Disrupting Drinks Ecosystems

Mar 2023

Beverages have been at the nexus of social interactions and an essential lubricant facilitating cultural evolution for millennia. Brewing in Mesopotamia, wine symposia in Ancient Greece and a coffee takeaway in any contemporary metropolitan city have…

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Strategy Briefing

What’s Happening in Cannabis: Q3 2022

Nov 2022

This report covers the main developments impacting the cannabis industry this quarter, including regulatory updates for all major markets and industry and market updates from new players through to new product development in the cannabis space. We…

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Strategy Briefing

What’s Happening in Cannabis: Q4 2021

Mar 2022

In our latest Q4 update on the global cannabis industry we discuss the latest news affecting the global cannabis industry. It covers key regulatory updates, corporate strategies among leading companies involved in production and distribution of all…

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Strategy Briefing

What’s Happening in Cannabis: Q1 2022

Jun 2022

In this report, we cover the main developments in the cannabis industry. Including regulatory updates for all major markets. Industry and market updates from new players to new product development in the cannabis space. We also cover top-performing…

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Strategy Briefing

Cannabis in Latin America

Jul 2021

Latin America is forecast to have the second largest percentage growth by region over the next five years. And although the current market is undeveloped and considered niche, the region will also see the second largest absolute growth in value (USD…

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Strategy Briefing

What's Happening in Cannabis? Q2 2021

Aug 2021

The cannabis industry is rapidly seeing new developments across the spaces of regulation, mergers & acquisitions and product launches. This report covers these changes which have occurred during the second quarter of 2021. In addition, the concluding…

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Strategy Briefing

What’s Happening in Cannabis: Q1

May 2021

The cannabis industry is rapidly seeing new developments across the spaces of regulation, mergers & acquisitions and product launches. This report covers these changes which have occurred during the first three months of 2021. In addition, the…

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Strategy Briefing

What’s Happening in Cannabis: Q3

Nov 2021

This latest in our series of quarterly briefings discusses the main news affecting the global cannabis industry during July-October 2021. It covers the key regulation announcements, the corporate activity among companies involved in the production or…

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Strategy Briefing

Cannabis Adult Use: Branding and Demographic Focus for the Green Revolution

Apr 2021

Beyond the haze of hype and dramatic share price fluctuations, the cannabis industry is shifting into the realms of fast-moving consumer goods through the adoption of innovative formats, design sophistication and evolving language and semiotics. As…

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