AFH tissue and hygiene was heavily impacted by the pandemic, with restrictions on movement leading to subdued demand from hospitality, public areas, and office buildings. However, as consumers returned to offices, socialising, and travelled more freely, the category showed a full recovery to the pre-pandemic level of sales in 2023.
The forecast for the travel industry poses a challenge to the further growth of AFH tissue and hygiene in Australia. With an increasing imbalance between housing supply and demand, the lodging industry is experiencing rising room prices, and prices are expected to continue increasing, potentially deterring consumers from planning longer trips or planning to take a trip.
The demand for sustainability is expected to continue to shape AFH tissue and hygiene during the forecast period. As consumers prioritise environmentally-friendly options, businesses will need to respond by offering green alternatives to meet their needs.
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Understand the latest market trends and future growth opportunities for the Away-From-Home Tissue and Hygiene industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Away-From-Home Tissue and Hygiene industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Away-From-Home Tissue and Hygiene
Away-from-home sales covers all sales of tissue and hygiene products in the Incontinence, Wipes, Toilet Paper, Tissues, Paper Tableware and Paper Towels sectors that are intended for use outside of the home. This could be in medical institutions, offices, hotels and restaurants or government controlled environments such as schools and the military.
See All of Our DefinitionsThis report originates from Passport, our Away-From-Home Tissue and Hygiene research and analysis database.
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