Vietnam will enjoy higher GDP growth in the early forecast period than it saw in 2023. This will lead to gradual increases in incomes, resulting in greater expenditure on a whole range of products including apparel and footwear.
Online shopping in Vietnam gained rapid ground during the review period, thanks to its offer of high levels of convenience as well as a vast array of products and numerous attractive promotions, and the fact that consumers can browse clothing choices without sales pressure or influence from others. The e-commerce channel saves shoppers time, allowing them to efficiently search, purchase, and continue with their daily activities.
Environmental consciousness is on the rise in Vietnam, with the government continuously promoting greener lifestyles and sustainable development, including through the media and a range of social initiatives. Local consumers’ growing preference for green consumption has compelled manufacturers to adapt their operations to meet evolving demand.
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Understand the latest market trends and future growth opportunities for the Apparel and Footwear Specialists industry in Vietnam with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Apparel and Footwear Specialists industry in Vietnam, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Apparel and footwear specialists are chained or independent retail outlets with a primary focus on selling one or more of the following categories: clothing, footwear, and/or fashion accessories (costume jewellery, sunglasses, belts, hats, gloves, handbags, scarves, etc.). Apparel specialists include specialty apparel like wedding dress shops. Example brands include Primark, TJ Maxx, and Zara. Sportswear retailers, such as Adidas and Nike, are excluded from this channel and are included in Sports Goods Stores; this is due to the companies considering themselves sports companies as opposed to apparel companies.
See All of Our DefinitionsThis report originates from Passport, our Apparel and Footwear Specialists research and analysis database.
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