With sustainability at the forefront of laundry care trends, players are innovating more on this front. Consumers are more sustainably aware than in previous years, but are looking for alternatives that will not require sacrificing fragrance.
Across the category, consumers are continuing to change the way they purchase laundry care, as distribution trends continue to evolve. Retail e-commerce has recorded another record year of positive performance within the category, and is predicted to see further growth over the forecast period, as consumers continue to change the way they shop, switching from in-store channels to online platforms.
Innovation within laundry care in the UK will predominantly take place from a sustainability angle over the forecast period. Manufacturers have already started innovating in automatic washing machines, such as developing their ability to run cycles at lower temperatures and smaller water dosages to make these appliances more energy and water efficient.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Laundry Care industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Laundry Care industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of laundry detergents, fabric softeners, carpet cleaners and laundry aids.See All of Our Definitions
This report originates from Passport, our Laundry Care research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!