Across the forecast period, polishes is set to record positive retail value and volume growth. However, as price points stabilise, value sales will not record the heights seen in 2023.
Shoe polish is expected to gradually recover over the longer term forecast period. Nonetheless, there are likely to remain obstacles to stronger growth, including the fact that some consumers are expected to shift to home working on a more permanent basis.
E-commerce is expected to continue developing in the forecast period, with more consumers likely to go online to buy a range of home care products, including polishes. A wider availability of products, as well as the competitive prices offered through e-commerce, is likely to attract consumers in the future.
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Understand the latest market trends and future growth opportunities for the Polishes industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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This is the aggregation of shoe, floor, furniture and metal polish.See All of Our Definitions
This report originates from Passport, our Polishes research and analysis database.
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