Shoe polish is expected to continue seeing robust growth during the forecast period. With changes in casual fashion trends becoming increasingly popular, not only during weekends but also in workplaces, increasing demand for more specialised products that can be used of new footwear materials is expected.
Furniture polishes are not expected to see a recovery during the upcoming period, as these products can easily be replaced by other household products, such as sodium bicarbonate, vinegar or oil. However, the development of new multipurpose products with better functionality is anticipated, combining shine and polishing, removing grease and protecting wood from stains, among other things.
Metal polishes will continue to perform poorly during the projected period. Innovation is minimal in metal polishes since there are few players in the category and no new brands are expected to enter in the coming years.
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Understand the latest market trends and future growth opportunities for the Polishes industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Polishes industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of shoe, floor, furniture and metal polish.See All of Our Definitions
This report originates from Passport, our Polishes research and analysis database.
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