Floor and metal polishes will continue to decline over the forecast period, with the rising penetration of substitute cleaners impacting sales. Furthermore, wooden floors are increasingly being replaced by cheaper and more convenient maintenance options, including laminate flooring and floor tiles.
Furniture polish is expected to recover over the forecast period, in line with Bulgarians' recovery from inflation and the growing appeal of affordable furniture made of solid wood; both new and used. Shoe polishes will increase, with consumers spending more time outside of the household in line with rising disposable incomes.
Pronto will remain the overall leader of the polish landscape over the forecast period. It remains the leading product in the largest floor and furniture polish categories.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Polishes industry in Bulgaria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Polishes industry in Bulgaria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of shoe, floor, furniture and metal polish.See All of Our Definitions
This report originates from Passport, our Polishes research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!