The forecast for car air fresheners will unfold against a backdrop of nuanced consumer considerations, leading to a notable shift in demand dynamics. Overall growth in volume demand is expected to be limited, and a closer examination reveals that specific concerns related to car air conditioners will contribute to this trend.
In the dynamic home care landscape diffusers have undergone a transformative journey, transitioning from a niche to achieving widespread popularity in modern consumer preferences. This notable shift poses a potential challenge to traditional air care categories, as diffusers are redefining the landscape of home fragrance solutions.
Natural ingredients and relaxing, aromatic scents are expected to be continued key development trends over the forecast period. Whilst this was initially stimulated by the pandemic, which led to a cocooning trend, the return to busy out-of-home lifestyles means that consumers will continue to seek the most relaxing ambiance when they do spend time at home.
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Understand the latest market trends and future growth opportunities for the Air Care industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Care industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of spray/aerosol air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, candles, car air fresheners and other air care.See All of Our Definitions
This report originates from Passport, our Air Care research and analysis database.
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