Since the start of the pandemic there has been a growing trend towards artisanal home and decoration products. During the pandemic many people found themselves out of work and/or with more time at home.
Air care in Peru is dominated by traditional aromas such as lavender, apple and cinnamon, and potpourri. These are some of the most common options found in stores, with other popular fragrances including vanilla and those related to 'Frescura de Bebé' (baby freshness).
In an increasingly competitive market, brands could look to take advantage of identifying new consumption opportunities by launching products for specific consumer needs, where today there is little or no offer. An example of this is people who have pets, with more than half of homes in Peru having at least one pet.
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Understand the latest market trends and future growth opportunities for the Air Care industry in Peru with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Care industry in Peru, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of spray/aerosol air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, candles, car air fresheners and other air care.See All of Our Definitions
This report originates from Passport, our Air Care research and analysis database.
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