Fragrances in Israel

May 2023
USD 1,195
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Understand the latest market trends and future growth opportunities for the Fragrances industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Fragrances industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Fragrances in Israel report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Fragrances in Israel?
  • Which are the leading brands in Israel?
  • How are products distributed in Israel?
  • To what extent is e-commerce changing the retail environment and consumer demand?
  • How are sales of mass versus premium beauty products evolving?
  • Which products are seeing rising demand in the wake of COVID-19?
  • Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
  • How is the macroeconomic environment shaping demand?
  • Where is future growth expected to be most dynamic?

Fragrances in Israel - Category analysis


Retailers are diversifying, with more retailers selling fragrances in 2022
Retail e-commerce continues to increase value share during 2022
Growing demand for luxury brands as consumers prefer unique and distinctive fragrances in 2022
Prices of fragrances set to rise in the short term
Super-Pharm planning to increase exclusively sold brands during the forecast period
Lilit Cosmetics to open a chain of stores over the forecast period
Table 1 Sales of Fragrances by Category: Value 2017-2022
Table 2 Sales of Fragrances by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Fragrances: % Value 2018-2022
Table 4 LBN Brand Shares of Fragrances: % Value 2019-2022
Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2019-2022
Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2019-2022
Table 7 Forecast Sales of Fragrances by Category: Value 2022-2027
Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2022-2027
The following categories and subcategories are included:


    • Premium Men's Fragrances
    • Premium Women's Fragrances
    • Premium Unisex Fragrances
    • Premium Fragrance Sets/Kits
    • Mass Men's Fragrances
    • Mass Women's Fragrances
    • Mass Unisex Fragrances
    • Mass Fragrance Sets/Kits


This is the aggregation of men's, women's and unisex mass and premium fragrances as well as fragrances sets/kits. The distinction between mass market and premium is normally price and label/positioning (mass fragrances rarely carry a designer label) and distribution. Also includes hair fragrances with a primary function of making hair smell good and not to be confused with hair oil and other styling/conditioning products with hair fragrances, whose primary function is to either condition or style over fragrance.

See All of Our Definitions

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Fragrances research and analysis database.


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